#uvo

Automotive News [sub] reports that supplier giant Denso, which is 23 percent owned by Toyota, will launch a competitor to Ford’s Sync system. The system, named Blue Harmony, will provide music, directions, e-mail, Internet radio, news headlines and other driver distractions through a touchscreen on the center of the instrument panel, according to Denso sources. The system will use Denso apps to bring Pandora internet radio, Facebook, Flickr and other web-based services to the Blue Harmony platform.

Amid the cries of shock around the blogosphere at the sudden death of the Kia Borrego, another tidbit of more consequential Kia news remains undercovered. And it’s actually bigger Ford news than anything else. Ford had deal with Microsoft for exclusive access to the technology underlying its Sync system. But with Ford’s 18 month term of exclusivity expired, Kia is set to formally announce its Sync-alike at next Tuesday’s International Consumer Electronics Show. Shooting for the middle ground between Ford’s apt “Sync” brand name and Fiat’s asinine “Blue&Me” moniker, Kia has called the system “Uvo” (Short for “Your Voice,” believe it or not).