The amusingly-named Gazoo Racing arm of Toyota flaunted a few forward-looking wares at this week’s Tokyo Auto Salon, including a GRMN Yaris and the GR GT3 Concept plus its take on the new bZ4X all-electric vehicle. While the latter is part of the company’s trek toward carbon neutrality, the other machines underscore the importance of having corporate leadership that’s actually interested in cars.
Builders of half-ton trucks in this nation are perpetually searching the upper limit of what customers are willing to pay for a new rig, with the moneyed set having plenty of choices when looking for a leather-lined and luxurious pickup. For the last few years, Toyota has had the 1794 Edition as an arrow in its quiver to compete against the crew from Detroit. Now, with their recently refurbished pickup truck, they’re going a step further. Meet the Toyota Tundra Capstone.
While electrification has felt like the only thing automakers are willing to talk about anymore, CES 2022 provided yet another opportunity to see which companies are willing to make the biggest promises when pitted against each other. This encouraged plenty of manufacturers to issue reminders of their existing EV timetables, though we’d be lying if we expected any company to adhere to them all that closely.
Then there’s Toyota. Despite being the largest automaker on the planet by volume, the Japanese company is famous for hedging its bets and not being all that secretive about it. When other manufacturers were vowing swift electrification at all costs, Toyota said they would need to continue producing hybrids if they were to realistically serve the public. But the business is still developing battery tech, with a vested interest in selling it off to rival manufacturers who are more willing to run with BEVs exclusively. It’s also been developing solid-state batteries, which it has confirmed are on track for delivery by 2025. (Read More…)
Toyota Motor Corp. looks to be the next automaker that will have exhausted its allotment of EV tax credits for the U.S. market.
While the quota for $7,500 rebates has already been reached by Tesla and General Motors, Toyota is closing in with 190,000 plug-in sales of its own. The government has limited federally backed incentives to just 200,000 vehicles per manufacturer. Once the Japanese manufacturer reaches that limit, credits go into a cool-down period where it can continue benefiting from the full sum six months after the relevant quarter ends. From there, incentives will be halved for the next two quarters until the company is no longer eligible. (Read More…)
Japanese automaker Toyota Motor Corp looks set to embarrass American automakers on their home turf by ending the year as the U.S. market’s top-selling brand for 2021.
Toyota had previously reported it moved 688,813 vehicles in the United States from April to June, outperforming General Motors and setting the stage for the rest of the year. At the time, the domestic manufacturer claimed its numbers were down due to the global semiconductor shortage that continues to disproportionally impact American automakers. While there are a few sound logistical reasons for that, the chip deficit also becomes a convenient excuse for brands that cannot seem to get their general supply chains under control. No matter how you slice it, GM looks to have screwed up managing inventory and Toyota is picking up the slack. (Read More…)
Toyota is allegedly on the cusp of launching a comprehensive driving software that incorporates everything from temperature control to autonomous driving. The Arene operating system (OS) will be proprietary to the automaker and assume duties that exceed multimedia management systems like Mercedes’ MBUX. Toyota’s software is supposed to be all-inclusive, much like the operating system found in Tesla products, and set itself up for hands-free motoring.
However, it would be a lie to claim that really matters, since automakers cannot help but promise that any new line of code is another step closer to driverless vehicles and chock full of artificial-intelligence goodness. For example, Volkswagen’s new software stalled the launch of multiple vehicles and resulted in an unresponsive, buttonless interface that has continued causing problems on its latest products. But VW will be the first ones to tell you it’s the only pathway toward widespread electrification, vehicular connectivity, self-driving, and commercial enlightenment. (Read More…)
When Toyota first entered the high-end American luxury market with the Legendary Lexus LS400 and ES250 in 1989, it wasn’t a forgone conclusion that it would succeed. Automotive buff books of the era wrote articles questioning whether or not the yuppies would be willing to trade in their BMWs and Mercedes for a Japanese luxury car. Some even questioned whether the Japanese could be trusted to build a V8 at all, such was the xenophobic belief that a V8 luxury sedan was inherently a Teutonic thing.
A few decades on, it’s obvious that Lexus could compete successfully against BMW and Mercedes – but Toyota approached the market cautiously with its first cars, nibbling away at the S class and, later, the 190E and 3 series markets. What if it hadn’t? What if, instead of going down, Lexus had had the stones to go up? In today’s episode, our Automotive Sam Beckett travels back in time to convince Toyota that the V12 powered Century would make the perfect flagship for Lexus, and bring a vulnerable Mercedes-Benz to its knees.
It’s that time of year again – time for our best and worst cars of 2021. Chris and I are the ones who most consistently get test cars, so it will be just the two of us putting our heads together. We’ve each picked one best and one worst car, as well as a few that deserve a mention either way.
On Tuesday, Toyota Motor Corp. announced a commitment of 8 trillion yen ($70 billion USD) toward the goal of achieving carbon neutrality someday. Though the concept of any multinational manufacturing entity totally nullifying their carbon footprint seems kind of laughable, so we’ll be referencing this as another electrification strategy — which is still a big deal considering how EV averse Toyota has been thus far.
Despite being an environmental trendsetter with the Prius Hybrid, Toyota has been hesitant to formally commit itself to transition its lineup toward being reliant on battery power. However, President Akio Toyoda has just proudly confirmed that the Japanese automaker would be earmarking the funds for exactly that purpose, noting that the brand (along with Lexus) would be spending the money through 2030 to make sure its global sales of battery electric vehicles (BEVs) reach 3.5 million vehicles annually. Though the most enjoyable aspect of the release was the direct manner it was presented, with Toyoda-san being impressively honest about modern automotive trends. (Read More…)
The Toyota Camry made leaps and bounds after the model debuted as a sedan sub-variant of the Celica in 1980. The first Camry to stand on its own was the V10, a very boxy four-door on sale for just four years, from 1983 to 1986. In the North American market, the front-drive V10 Camry replaced the rear-drive Corona as Toyota’s compact offering. And though the V10 was designed in part with export markets like North America in mind, its successor the V20 used the North American customer as its starting place.
Chevrolet’s Corvette plant in Bowling Green, Kentucky, will be seeing a week of downtime following the vicious tornadoes that swept through the United States over the weekend. With twisters populating Southern and Midwestern states, Kentucky became ground zero from some of the most devastating weather seen all year.
Governor Andy Beshear called for a state of emergency Saturday due to the extensive damage across the state, with Bowling Green yielding some of the most harrowing examples. While the Corvette factory was spared the total destruction endured by other buildings, General Motors has said the site will still need to remain closed so the necessary cleanup can be done. (Read More…)
Ever since the 1998 model year, Toyota has sold a big, American-style minivan with the engine in the front and cupholders throughout the interior. Prior to that, though, American Toyota shoppers looking for a new van had to take an innovative mid-engined machine designed entirely with the Japanese home market in mind: First the TownAce (known as the Van here) and then the Estima (known as the Previa here). The Previa was too small and too underpowered to compete head-to-head with Detroit minivans, but those who bought them found that they lasted for decade after decade. Here’s one in a Denver-area yard that got pretty close to the magical 400,000-mile mark. (Read More…)
Like it or lump it, social media is now an outsized part of official corporate communications. It’s to the point where these channels have been seen exclusively used as platforms for official reveals of new models, depending on the demographic an automaker is trying to target. This time around, Toyota has snuck a shadowy reference to an upcoming hot hatch in the background of an otherwise innocuous post about the Corolla Hatchback.
Today’s Corona is the third to appear in the Rare Rides series. We started in early 2020 with a 1968 Corona Coupe and followed up that October with a Mark II wagon. Today’s entrant is from the last time North Americans could buy one.
America’s love affair with the pickup truck is long from being over, and for good reason.
Modern full-size pickup trucks are more capable, efficient, comfortable, and technologically advanced than ever before. They really have become the jack-of-all-trades choice amongst the automotive world. So when an all-new pick-up debuts, it’s a big deal.
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