Infiniti Moves Back to Japan

Nissan Motor Co’s premium brand, Infiniti, will relocate back to Japan as part of the automaker’s commitment to restructuring its business in a post-Ghosn existence. The luxury arm was moved to Hong Kong in 2012 in order to better prepare itself for entry into the Chinese market. However, Nissan now says Infiniti needs to move closer to home in order to promote greater efficiencies and enhance collaboration with the core brand.

Considering most of the R&D work stayed in Japan and Chinese growth has been slow, representing about one-tenth the annual volume Cadillac sees in the market, this is likely wise decision. Infiniti claims it can maintain its focus on China from Japan while also prioritizing America — where it sells far more vehicles. Meanwhile, Nissan also hopes to regain control over its own operation after posting a rather ugly earnings report earlier this month. The financial hurt is expected to spill over into next year.

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  • Tassos OK Corey. I went and saw the photos again. Besides the fins, one thing I did not like on one of the models (I bet it was the 59) was the windshield, which looked bent (although I would bet its designer thought it was so cool at the time). Besides the too loud fins. The 58 was better.
  • Spectator Lawfare in action, let’s see where this goes.
  • Zerocred I highly recommend a Mini Cooper. They are fun to drive, very reliable, get great gas mileage, and everyone likes the way they look.Just as an aside I have one that I’d be willing to part with just as soon as I get the engine back in after its annual rebuild.
  • NJRide Any new Infinitis in these plans? I feel like they might as well replace the QX50 with a Murano upgrade
  • CaddyDaddy Start with a good vehicle (avoid anything FCA / European and most GM, they are all Junk). Buy from a private party which allows you to know the former owner. Have the vehicle checked out by a reputable mechanic. Go into the situation with the upper hand of the trade in value of the car. Have the ability to pay on the spot or at you bank immediately with cash or ability to draw on a loan. Millions of cars are out there, the one you are looking at is not a limited commodity. Dealers are a government protected monopoly that only add an unnecessary cost to those too intellectually lazy to do research for a good used car.