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Volvo's CEO Rattles Dealer Network With Statements on Direct Sales
Volvo CEO Jim Rowan wants to sell cars directly to consumers, but his statements and moves in other countries have the automaker’s American dealer network up in arms. Speaking on an earnings call, he expressed frustration with Volvo’s distance from its buyers and said the company plans to learn as much as possible from the new sales model in the U.K. before rolling it out to other countries.
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