Tag: Genesis

By on January 15, 2020

Genesis

Sure, we weren’t hankering for a high-riding Genesis model, but the brand was. And many buyers might, too, or so the fledgling marque hopes.

After teasing the upcoming midsizer since 2017, Hyundai’s premium brand pulled the wraps off the GV80 in Seoul, South Korea on Wednesday. In doing so, it raised the brand’s complement to four vehicles: three sedans, and this CUV. So, how does the GV80 stand apart in an overcrowded segment? (Read More…)

By on January 13, 2020

A near-future of rapidly rising sales is a vision Genesis brand chief William Lee wants to see come true. It has to, if Hyundai’s premium marque wants to stick around.

With its American dealer strategy now up and running and the public debut of the brand’s first crossover vehicle just days away, Lee claims he’s confident great things lie ahead. Is it bad luck for a fledgling marque to issue sales predictions? If it is, Lee isn’t aware. (Read More…)

By on January 9, 2020

Genesis

The dawn of a new decade brings a new chapter for the fledgling Genesis brand.

After four years spent slowly growing its lineup to three sedans and crafting a standalone dealer network aimed at instilling some prestige to the brand, Hyundai’s premium division will greet its long-awaited GV80 crossover on January 16th. About time. (Read More…)

By on December 5, 2019

Introduced last year, Genesis’ third — and newest — model is the G70, a value-packed rear- or all-wheel-drive sports sedan aimed at BMW 3 Series and Mercedes-Benz C-Class intenders. We could throw the Jaguar XE in there, too, but no one buys that car.

Like its Kia Stinger platform mate, the G70 kicks up its feet with the help of a base 2.0-liter turbocharged inline-four or uplevel 3.3-liter twin-turbo V6. However, on the horizon looms a larger, more potent entry-level powerplant. (Read More…)

By on December 4, 2019

Not in the way Genesis would have liked, however. While the fledgling Genesis brand’s first utility vehicle isn’t expected to debut until early in the new year, a pair of images posted to Instagram gives us a pretty good impression of what to expect.

That said, the brand’s 2017 GV80 concept vehicle (seen above) took us a good part of the way there. Clearly, Genesis’ designers didn’t stray too far from the camp. (Read More…)

By on November 12, 2019

Noise-canceling technologies have become a handy little tool wedged inside the belt of many automakers. Aimed at reducing unpleasant road noise, most systems invert incoming sound waves to produce an exact negative of the ambient sound you don’t want to hear. They work best when you don’t notice them, which is pretty much always, but Hyundai Group claims there’s more work to be done before the tech is perfect.

As a result, the Korean manufacturer has developed an upgraded version of its current active noise control setup (ANC), one it calls “the world’s first Road Noise Active Noise Control.” Rather than simply piping in sounds designed to offset road noise, the new system (referred to as “RANC” by the automaker) also analyses in-cabin sound to make adjustments to help nullify unpalatable engine and road drone.  (Read More…)

By on November 4, 2019

Have we mentioned that Genesis needs a crossover? Surely we have, again and again. It’s still true, and the fledgling brand is well aware of it.

While parent Hyundai has managed to climb back from a recent sales slump with the addition of new product, its three-model premium brand faces a harder task: growing sales while simultaneously adopting a new dealer strategy and selling just passenger cars. With this burden on its shoulders, getting back to where it was two years ago — a year after its inception — is a victory… for now. (Read More…)

By on August 6, 2019

A mainstream brand in 2019 without a crossover? It’s almost unthinkable, though not in the context of a fledgling marque and a rapidly changing automotive landscape.

Genesis Motors, the luxury ying to Hyundai’s everyman yang, is still recovering from a tumultuous 2018 in which its confused dealer strategy gradually became clearer. And it’s still taking shape, with some 318 U.S. dealers at last count amid rising, albeit modest, sales volumes. With more standalone stores on the way and a trio of models now in the stable, Genesis’ work has only just begun. It next needs to break into the all-too-important crossover market.

It looks like the first CUV salvo is almost ready to fire. (Read More…)

By on July 2, 2019

Hyundai’s luxury Genesis brand is set to launch a new global electric vehicle architecture in 2021. Both a sedan and SUV are said to be in the works, positioning the Korean models to go head-to-head with Tesla Motors. These would be the first electric vehicles created under the Genesis moniker and are just a part of their growing commitment to developing alternative-propulsion vehicles. (Read More…)

By on June 20, 2019

J.D. Power’s 2019 Initial Quality Study (IQS) shows industry-wide problems per 100 vehicles (PP100) failing to improve for the first time since 2014. Genesis, Kia, and Hyundai take the top three spots, improving on their 2018 results, while 18 of the 32 brands studied declined.

Hyundai Motor Group’s brands continue their trend of increasing their advantage over their competitors. The Genesis brand improved from 68 to 63 PP100, Kia from 72 to 70 PP100, and Hyundai from 74 to 71 PP100. Ford and Lincoln round out the top five with 83 and 84 PPH, respectively. Land Rover is most-improved over 2018, improving by 37 PP100, but they still sit second from last in the study at 123 PP100. (Read More…)

By on May 20, 2019

2018 Genesis G80 - Image: Genesis Motors

We’re talking cylinders here, not model count. Genesis could certainly make use of more than three models — the fledgling brand’s two planned crossovers can’t come soon enough.

But back to engines. Currently, the Genesis lineup offers a 5.0-liter V8 option in both the G80 midsize and G90 full-size sedans, with a twin-turbo 3.3-liter serving as the models’ entry-level mill. However, Genesis now claims the Tau V8’s days are numbered. (Read More…)

By on April 30, 2019

2019 Genesis G70 front quarter

Take a good look at the state of the sports sedan. Once defined as four doors, compact dimensions, rear-wheel drive, and a manual transmission, there are precious few new cars sold today that fit that narrow criteria. The German manufacturers who made their names in this segment have abandoned the third pedal.

The only choice left is this 2019 Genesis G70 Sport – fitted with a 2.0-liter turbocharged four-cylinder, a six-speed manual transmission, and rear wheel drive. Does it win by default as the last car standing in a shrinking market, or is it worthy of accolades on its own merits?

(Read More…)

By on December 13, 2018

2018 Lexus LS 500h

Three large and luxurious sedans compete for around $70,000 of your hard-earned and imaginary Internet dollars. Surely this is a segment where compromise will not be a concern, right?

Nope.

(Read More…)

By on December 8, 2018

As we explained earlier this year, the fledgling Genesis brand is going through puberty. The brand’s constantly evolving dealer strategy is now set in stone, or what passes for it in the world of Genesis, but the process of separating the brand from its Hyundai parent won’t take place overnight. There’s dealers to whittle down, licenses to gain, standalone stores to build, and inventory to stock.

It’s a work in progress, but the 2019 models — which now total three — are beginning to find their way to more buyers, Genesis claims. Be patient. (Read More…)

By on December 4, 2018

2018 Genesis G90 AWD 3.3t dashboard

Driving my family can be a harried experience. The pair of tween girls in my brood constantly chatter about whatever both to each other and to nobody in particular. Or they’ll be silent save the bleeps and boops of their cell phones or Nintendo 3DS, playing silly games and texting nobody in particular.

Thus, when the kids hopped in the back of this 2018 Genesis G90, I expected more of the same,  turning up the stereo in reflexive compensation. But, to my astonishment, the girls became immediately calm — the youngest dozed off quickly en route to Grandma’s house, located just across town. Quieting a hyper 10-year-old — that alone can sell a car to moms and dads everywhere.

(Read More…)

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