#gao

Ford’s marketing head Jim Farley apologized on Thursday for remarks he made at the Consumer Electronics Show the day before saying that the automaker tracks their customers via their cars’ navigation systems. He said that Ford knows where and when customers drive their vehicles but doesn’t share or sell that data outside the company.

“We know everyone who breaks the law, we know when you’re doing it,” Farley said, according to a report in Business Insider. “We have GPS in your car, so we know what you’re doing. By the way, we don’t supply that data to anyone.”

After Farley’s remarks at the CES propagated, Ford Motor Company spokesman Wes Sherwood denied that the company tracked drivers’ movements. “Ford is absolutely committed to protecting our customers’ privacy. We do not track our customers. No data is transmitted from the vehicle without the customer’s express consent.”

The Government Accountability Office issued a report on the U.S. Treasury’s investment in General Motors (and Ally Financial, the former GMAC credit arm of GM) which says that the automaker has improved since 2008 but that there still are concerns about competitiveness and market share as well as pension and labor costs. “Although GM’s financial performance has improved significantly since the company initially received federal assistance, questions remain about competitiveness, market share and costs,” the GAO said.

The Federal Highway Administration (FHWA) will issue a final rule next month that will force states to spend an estimated $1.2 billion to implement the “511” traffic information hotline championed by former Vice President Al Gore. So far, thirty-two states have established telephone numbers that provide callers with pre-recorded traffic updates. The rule will standardize the data formats and required features that will apply to all the states, beginning with coverage in the top-fifty metropolitan areas.