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The Shape of Things to Come? Generation Z Wants This, Right Now

It’s a bit like Scooby-Doo meets A Clockwork Orange.

Graduate students at Clemson University’s International Center for Automotive Research (CU-ICAR) spent two years working with Toyota to create the ideal vehicle for the next age demographic to leap into the car-buying fray: Generation Z.

No, we’re not talking about some stodgy Millennial born in 1985, with his cardigans and Dodge Journey. Generation Z refers to the cohort born in the late 1990s (at the earliest) onward, and these are the people automakers are going to start targeting right … about … now.

Steph Willems Apr 13, 2016

Recent Comments

2ACL I'm pretty sure you've done at least one tC for UCOTD, Tim. I want to say that you've also done a first-gen xB. . .It's my idea of an urban trucklet, though the 2.4 is a potential oil burner. Would been interested in learning why it was totaled and why someone decided to save it.
Akear You know I meant stock. Don't type when driving.
JMII I may just be one person my wife's next vehicle (in 1 or 2 years) will likely be an EV. My brother just got a Tesla Model Y that he describes as a perfectly suitable "appliance". And before lumping us into some category take note I daily drive a 6.2l V8 manual RWD vehicle and my brother's other vehicles are two Porsches, one of which is a dedicated track car. I use the best tool for the job, and for most driving tasks an EV would checks all the boxes. Of course I'm not trying to tow my boat or drive two states away using one because that wouldn't be a good fit for the technology.
Dwford What has the Stellantis merger done for the US market? Nothing. All we've gotten is the zero effort badge job Dodge Hornet, and the final death of the remaining passenger cars. I had expected we'd get Dodge and Chrysler versions of the Peugeots by now, especially since Peugeot was planning on returning to the US, so they must have been doing some engineering for it
Analoggrotto Mercury Milan

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The Shape of Things to Come? Generation Z Wants This, Right Now

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