#ScottKeogh
Volkswagen Taps Audi's Scott Keogh As New North American Boss
Scott Keogh, head of Audi of America, will switch jobs on November 1st. The 49-year-old, who joined Audi in 2006 and ascended to the U.S. president’s chair in 2012, will take over Volkswagen’s North American operations next month, replacing Hinrich Woebcken.
While Keogh’s predecessor began easing VW in a new direction in the wake of the diesel emissions scandal, Keogh needs to be just as much of a fixer.
Steph Willems
Oct 10, 2018
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