#RoadsideAssistance

Despite its status as a ride-hailing application, Lyft is branching out into the world of roadside assistance. This is an interesting direction for the company to take when its core audience is likely to be people who tend not to drive all that often. But a potentially useful service if you’re not already a AAA member or have a particularly stalwart friend with some automotive know-how.

Reading about Hyundai’s new customer service program, it’s hard not to think of the M*A*S*H episode where a supply shortage forces the surgeons to donate their own blood to the patients they’re operating on.

That’s very similar to how Hyundai Canada’s just-announced “Charge Here” service works. Unlike in the United States, where EV drivers stranded with a drained battery can pick up the phone (in some markets) and call AAA for a top-up, no such service exists in the Great White North. With its first electric model now plying the country’s roadways, the automaker figured the best way to help stranded Ioniq Electric drivers was with other Ioniq Electrics.

„When you run out of battery with your EV, no AAA will help you – except with a tow.”

This line is a favorite weapon in the low-level propaganda war between gas and electric. Now Nissan, purveyor of the Leaf, goes on the counter-attack. Nissan deployed its first roadside service vehicle equipped with a charger to assist EVs that ran out of juice.