#PressCars
Audi Press Car Used to Help Flood Victims
Press-car abuse is a part of the automotive journalism industry. So, too, is damage caused by normally diligent journalists who made a mistake/had some bad luck. I don’t intentionally abuse vehicles, but I’ve dented and dinged and broken a few things because sometimes shit happens.
What I have not done is use a press car to help flood victims. Nor have I been scolded for doing so, even though the car wasn’t apparently damaged.
How To Become An Automotive Journalist (The Right Way)
[Editor’s note: This article was originally posted with the title “ Why Are We Given A New Car To Drive Each Week? And How? GCBC’s Background, Ethics, And Methods Explained” on GoodCarBadCar on March 28, 2016. I asked Tim if we could repost it here because, whether he knows it or not, he’s one of the very few people in this business you should aspire to be if you want to become an automotive journalist. It is reposted here with his permission and for your education. —MS]
Of the 6200+ posts on GoodCarBadCar, only 3 percent are car reviews. In February 2016, for example, we published five reviews on GCBC plus 66 other articles, not to mention another eight submissions at The Truth About Cars and six more at Autofocus.ca.
Yet it is with increasing frequency that the people with whom I have personal contact — whether in conversation at visiting hours for a funeral, in emails from long-time readers, when questioned by soon-to-be car buyers — clearly believe that the bulk of my work revolves around driving fast cars down twisty roads.
It doesn’t.
What's It Really Like To Obliterate a Press Car?
After reading Jack’s “mean-spiritedly annotated” interpretation of Motor Trend’s Scott Evans’ rollover of a Cadillac ATS at a press event and then Scott’s safe-n-sane account of his unfortunate off-road adventure, I remembered 24 Hours of LeMons head honcho Jay Lamm mentioning that he’d rolled a Range Rover in spectacular fashion during his car-journo days. With all this talk about upside-down press cars lately, I decided to interview Mr. Lamm about his wreck and the effects it had on his subsequent career.
How I Got Banned From Two Press Car Fleets
(Today’s guest post comes from Peter Dushenski. While most journalists love to brag about what kind of press cars they can get access to, Peter is here to share the story of how he got banned from from fleets. It’s one you won’t often hear. – DK)
“Also I must inform you that I will no longer be supplying you with Toyota or BMW vehicles.”
That was it.
That was the very last line in an e-mail I received last week from The Press Fleet Manager. No explanation followed. Not even a sign-off remark. No “Sincerely”, no “Regards”. No frivolity.
How To Be An Automotive Journalist, Part II: The Press Loaner
The man on the other end of the phone was the “Wheels” editor for the Smallville Citizen-Journal and he was furious. There was no Mythos RoadSquisher SUV in his driveway! His press car had not been delivered! Instead, there was an email at the top of his in-box explaining that the journalist who had been driving the Mythos the previous week had crashed it, along with an assurance that he would be rescheduled for the next available vehicle as soon as possible.
“You stupid bitch,” he screamed into the phone, “what the f— do you think I’m going to drive this week?” My friend, a pert young woman who works for one of the major press-car agencies, was flabbergasted.
“Sir, if you drive your own car for a few days, we will make sure to get you—” The volume on the other end went up another notch.
“I DON’T OWN A CAR, YOU IGNORANT STINKING C–T! GET ME A CAR NOW! TODAY! OR FIND ANOTHER JOB WHERE YOU CAN SUCK C–K ALL DAY LONG!”
“Sir, what can I do, the fleet is completely empty—”
“GET UP AND WALK YOUR DIRTY WHORE ASS TO THE AIRPORT RENTAL COUNTER AND GET ME A CAR! AND HAVE IT DELIVERED! IN THE NEXT TWO HOURS!” And that, my friends, is exactly what she did.
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