Scion has had a sordid past. Originally, Scion was Toyota’s solution to a lack of 18-25 year old shoppers. Over the past 9 years however Scion has lost their way and lost their youth. Their median buyer just turned 42. The tC coupe, which started out as a car for college kids, now has a median buyer of around 30. Scion claims the FR-S is a halo car – to me, that means the FR-S will be bought by older drivers (who can actually afford it), attracting younger buyers to their showrooms. Despite being out of the target demographic, Scion flew me to Vegas to sample the FR-S’s sexy lines to find out.
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- Analoggrotto Toyota will have refreshed almost the entire lineup by next year, sure they phoned a lot of it in (Land Cruiser-GX, GH-TX, Century...) but they are ready with fresh product instead of cancelling the entire show. Wish the GR V6 could have survived :(.
- Lou_BC I find it interesting that many act like it's just UAW jobs at risk from "robots". 50% of the total workforce over the next 20 years is at risk. That 50% is predominantly unskilled labour.
- Doug brockman No. It wouldnt. EV is a loser technology
- Sgeffe I'm wondering if any tooling or whatnot from the original was used in the production of this beast.
- Sgeffe I usually pass by the UCOTD posts, but I had to ask on this: what, pray tell, is with the sideview mirrors off a C5 Corvette??!! Yikes!