A Different Perspective On The DaimlerChrysler Merger

My 25-plus years as a Big Time Auto Industry Executive afforded me many memorable moments. It would be difficult to single out one example, but I may be the only person on earth who has shaken hands with both Soichiro Honda and Derek Kreindler.

As for the low point of my career, there is no contest: the morning of May 7, 1998, four months after I joined Mercedes-Benz Credit Corporation. That was the day it was announced Daimler-Benz had merged with the Chrysler Corporation.

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  • Crown No surprise there. The toxic chemical stew of outgassing.
  • Spamvw Seeing the gear indicator made me wonder when PRNDL was mandated.Anyone?Anyone?1971
  • ToolGuy I think I will just walk.
  • ToolGuy I'm several months behind on doing the homework, can't talk now.
  • Tele Vision As a V1 owner I opine that Cadillac should be GM's version of AMG. i.e.: Regular Equinox with an inline 4 or V6; and an Equinox V with a twin-turbo V6; lowered; and appointed with many peeled cows - at twice the price. It'd sell. V all the things!