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Ask Jack: A Thumb on the (Economies of) Scale?
The narrowing of possibilities, the hardness of the automaker heart, the motions of grace. Or something like that. Imagine you’re a prospective Chevrolet buyer in 1955 or thereabouts. You can order your new car in at least the following styles: club coupe (two doors, B-pillar), utility sedan (two doors, wood platform in place of back seat, rear windows do not roll down), four-door sedan (four doors, B-pillar), sport coupe (two doors, hardtop without B-pillar), sport sedan (four doors, hardtop without B-pillar), station wagon (four door wagon), Handyman wagon (two door wagon with straight C-pillar), Nomad wagon (two door wagon with slanted C-pillar and unique roof), and sedan delivery (two door wagon with no glass in back).
Today’s logical, if depressing, successor to that ’55 Chevy is the Equinox. It comes in one flavor: bland box. Period. Something happened. Just what was that something?
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