The Great Self-driving Revolution Gets a Language Check

Words have the power to inform or mislead. The descriptors “military grade” or “assault-style” did great things for public acceptance of a recent Canadian gun ban, prompting legions of voters to believe the government just banned once-legal, high-capacity machine guns. The reality was far different, of course.

In the automotive world, critics of the haphazard roll-out of certain advanced driving aids have long railed against the use of words like “autonomous,” “semi-autonomous,” and “self-driving” when referring to systems that most certainly are not fully autonomous. It seems the Associated Press agrees with their arguments.

It’s a win for clarity.

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