#KoreanAutomotiveMarket
Hyundai Ends Kona EV Sales in South Korea
Hyundai Motor Company will end sales of its best-selling electric vehicle, the Kona EV, after a series of fires and faulty braking systems prompted mass recalls in South Korea.
U.S. Attempts to Convince South Korea to 'Buy American'
Officials from the United States and South Korea held a special session in Washington on Wednesday as part of U.S. Trade Representative Robert Lighthizer’s request to consider amending the two countries’ trade agreement. The joint talks serve to reassess the countries’ five-year pact, with the Trump administration aiming to diminish America’s growing trade deficit with South Korea.
One of the largest issues concerns the automotive industry. Korean rules stipulate a cap on the number of vehicles U.S. automakers can bring into the country each year that adhere to the country of origin’s safety standards. Presently, that quota sits at 25,000 vehicles per manufacturer. However, no U.S. company has ever made full use of the quota. General Motors, which is the most popular U.S. brand in South Korea, only sold 13,150 domestically built units in 2016.
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