First, we heard about the Mazda CX-8.
Then the Mazda CX-8 was spotted on the streets of Chicago, Illinois. Which is in the United States.
And then Mazda confirmed that the CX-8 would most definitely not be exported from Japan. As the CX-4 was a China-oriented model, the CX-8 would be geared towards a Japanese market for which the CX-9 is just too big. But then we heard the Mazda CX-8 might be exported from Japan, but only to Australia.
And now, with official imagery, it’s not difficult to understand why Mazda USA has no need for the CX-8. It looks almost exactly like a CX-9 with six fewer inches of length, five fewer inches of width, and a marginally lower roofline.
Americans do not need a smaller Mazda CX-9.
The Mazda CX-4 is essentially a more style-centric variant of the Mazda CX-5.
But you can’t have it. The Mazda CX-4 is for China alone.
The upcoming Mazda CX-8, meanwhile, straddles the middle ground between the CX-5 and CX-9: smaller than a CX-9, but still roomy enough to squeeze in a third row of seats, unlike the CX-5.
Our interest in the CX-8 was piqued when the right-hand-drive Mazda was seen parked on Chicago streets two months ago. But Mazda wouldn’t budge: this was no sign that the CX-8 was bound for America. Instead, the CX-8 is intended only to serve a purpose as Mazda’s large vehicle in Japan, where the CX-9 is too big.
It seems, however, that the Mazda CX-8 is destined for the export market after all.
Spotted recently on the streets of Chicago was a Japanese crossover that will never — not in final production form — actually make it to the streets of Chicago.
Nor to the streets of any other American city, for that matter. Wearing no camo and sitting in broad daylight, the diesel-powered Mazda CX-8 was photographed by Peter Lazar, albeit not from the front.
When the 2018 Mazda CX-8 is launched later this year, its primary market will be Mazda’s Japanese home base. “It will not be sold in the U.S., as CX-9 fills that role quite well,” Mazda spokesperson Jacob Brown told TTAC yesterday.
Mazda also re-confirmed that the CX-4, a more rakish take on the CX-5, is also still primarily a Chinese market crossover that will not make its way across the Pacific. In other words, 40 percent of Mazda’s global utility vehicle lineup stays outside the mighty SUV market that is America.