Bark's Bites: How Do New Car Dealers Make Money?

If I’ve seen it once in the comments on this site, I’ve seen it a hundred times.

Never once in the history of the Internet has anyone, anywhere admitted that they paid more than invoice for a new car.

Everybody gets the best deal possible. We all “ stick it to the man.” However, despite the well-known and understood tendencies of most people to lie on forums, in comments, or even when writing about their own business practices on the Internet, this might be one of the few times when the braggadocio matches reality.

The truth is that virtually everyone gets a “good deal” on a new car.

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