Mitsubishi in America: Slow Fade-out Ahead?

Mitsubishi watched as its U.S. and Canadian volumes rose steadily over the past several years — growth hampered by a limited product lineup and so-so vehicle quality. Still, it was growth, and Mitsu made sure to celebrate each year-over-year sales increase.

Well, that was then, and this is now. As a member of an alliance dominated by Renault and Nissan and hit hard, like many others, by the coronavirus pandemic, the future holds a different strategy for the Japanese automaker. For the U.S., it also seems to hold fewer Mitsubishis.

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Ford Eyes Furloughs As Coronavirus Shows No Signs of Early Exit

It would be great if pandemics arrived with clear time frames in tow. Alas, this is not the way nature works. And for companies dependent on workers, um, working, the unpredictability of a viral outbreak means every cost-saving measure is on the table.

At Ford, which has already announced a hiring freeze and executive pay cuts, existing efforts might not be enough to stabilize its balance sheet.

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Ghosn Top Earner In Japan For Fourth Time In Five Years

Renault-Nissan CEO Carlos Ghosn will once more be graced with the honor of being the highest paid executive at a Japanese corporation, having held the honor three previous times in the past five years.

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So You Want To Be CEO Of A Global Automaker? Wait Until You Hear The Pay

Judging from their writings, many TTAC commenters are prime candidates for a job as CEO at one of the world’s largest automakers. However, be careful who you work for. Executive pay is all over the map. It ranges from a charitable contribution of $1.71 million given to Toyota’s CEO, to nearly $29 million a year on Ford’s Alan Mulally’s paystub.

This according to a table circulated among reporters who, perched precariously in the 6th floor balcony of the National Convention Hall at the Pacifico in Yokohama, observed Nissan’s 113th ordinary general shareholders meeting today.

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Sergio Works Pro Bono

Sergio Marchionne is a multitasker: He has been knighted in Italy in 2006, and is CEO of two carmakers, Fiat and Chrysler. Money-wise, he’s just getting by. A 300-page filing with the SEC revealed that his pay as CEO of Chrysler equals what he draws from his knighthood: Niente. Marchionne received no cash salary from the company. He didn’t work entirely for nothing though.

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  • SCE to AUX The nose went from terrible to weird.
  • Chris P Bacon I'm not a fan of either, but if I had to choose, it would be the RAV. It's built for the long run with a NA engine and an 8 speed transmission. The Honda with a turbo and CVT might still last as long, but maintenance is going to cost more to get to 200000 miles for sure. The Honda is built for the first owner to lease and give back in 36 months. The Toyota is built to own and pass down.
  • Dwford Ford's management change their plans like they change their underwear. Where were all the prototypes of the larger EVs that were supposed to come out next year? Or for the next gen EV truck? Nowhere to be seen. Now those vaporware models are on the back burner to pursue cheaper models. Yeah, ok.
  • Wjtinfwb My comment about "missing the mark" was directed at, of the mentioned cars, none created huge demand or excitement once they were introduced. All three had some cool aspects; Thunderbird was pretty good exterior, let down by the Lincoln LS dash and the fairly weak 3.9L V8 at launch. The Prowler was super cool and unique, only the little nerf bumpers spoiled the exterior and of course the V6 was a huge letdown. SSR had the beans, but in my opinion was spoiled by the tonneau cover over the bed. Remove the cover, finish the bed with some teak or walnut and I think it could have been more appealing. All three were targeting a very small market (expensive 2-seaters without a prestige badge) which probably contributed. The PT Cruiser succeeded in this space by being both more practical and cheap. Of the three, I'd still like to have a Thunderbird in my garage in a classic color like the silver/green metallic offered in the later years.
  • D Screw Tesla. There are millions of affordable EVs already in use and widely available. Commonly seen in Peachtree City, GA, and The Villages, FL, they are cheap, convenient, and fun. We just need more municipalities to accept them. If they'll allow AVs on the road, why not golf cars?