Mercedes-AMG Delivers 'Emotion Start' for the Intentionally Inconsiderate

Everyone has had that one neighbor with an impressively loud car that shook you out of bed every time they booted it up. Even if you absolutely loved their ride, you might not have appreciated it frightening you at sunrise. Fortunately, automakers have begun implementing features like Ford’s “ Good Neighbor Mode,” to make this less of a problem on their more-raucous products. The Germans have had a similar idea, but they’re implementing it backwards.

Rather than having a way to select/schedule the times you want your loud vehicle to run quiet, Mercedes-AMG has all of its models automatically kicking over with the exhaust flaps closed. If you want their signature burble you have to select it using a loudness button typically located on the central console after startup — or activate the new “Emotion Start” feature.

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  • Ronin It's one thing to stay tried and true to loyal past customers; you'll ensure a stream of revenue from your installed base- maybe every several years or so.It's another to attract net-new customers, who are dazzled by so many other attractive offerings that have more cargo capacity than that high-floored 4-Runner bed, and are not so scrunched in scrunchy front seats.Like with the FJ Cruiser: don't bother to update it, thereby saving money while explaining customers like it that way, all the way into oblivion. Not recognizing some customers like to actually have right rear visibility in their SUVs.
  • MaintenanceCosts It's not a Benz or a Jag / it's a 5-0 with a rag /And I don't wanna brag / but I could never be stag
  • 3-On-The-Tree Son has a 2016 Mustang GT 5.0 and I have a 2009 C6 Corvette LS3 6spd. And on paper they are pretty close.
  • 3-On-The-Tree Same as the Land Cruiser, emissions. I have a 1985 FJ60 Land Cruiser and it’s a beast off-roading.
  • CanadaCraig I would like for this anniversary special to be a bare-bones Plain-Jane model offered in Dynasty Green and Vintage Burgundy.