#DownOnTheVietnamStreet

Ho Chi Minh was a mysterious guy; even after reading the definitive biography of the revolutionary schemer who changed pseudonyms as often most of us change our socks, I still couldn’t tell you much about the man who is now his country’s equivalent of all of America’s Founding Fathers rolled into one. However, I can tell you what Ho Chi Minh drove!

For about 15 years, the Civic and the Accord were untouchable in the American marketplace; Honda sold all they could build here plus as many as they could import under the limitations of the Voluntary Export Restraint agreement of 1981. Then… well, Soichiro Honda died and Honda sort of lost its way. Sure, their cars were still good, but the competition had caught up and the Honda magic had worn off for American car buyers. Honda car sales in Japan had never been so great, so what kept Honda going through the lean times? Two-wheelers! I spent two weeks in Vietnam last month and came away with a new appreciation for Honda’s utter dominance of the Asian motorbike market.

I just spent two weeks on vacation in Vietnam, and my pre-trip expectations of seeing fleets of left-behind-by-the-French Peugeots, left-behind-by-the-Americans Falcons, and left-behind-by-the-Soviets GAZs turned out to be ridiculously inaccurate. I saw a few old cars (more on that later), but most of the cars in Vietnam are boring late-model rides like Kia Rios and Toyota Innovas. However, I did see quite a few conspicuous-consumption statusmobiles in Saigon and Hanoi; the grumbling old-time revolutionary veterans no doubt refer to the current Hanoi leadership as CINOs. Here’s an example I spotted near St. Joseph’s Cathedral in Hanoi’s Old Quarter.