The Six People You Meet In the Car Business

I spent 33 years in the automobile business, the equivalent of 96 human years. Having worked for car dealerships, manufacturers, an auction house, and an auto finance company, I’m convinced there is no other industry that attracts such a diverse cast of characters. Many of them defied stereotypes: I met car sales people who were honest, ethical and hardworking. I also worked with senior executives of well-respected automobile companies who were total sleazebags.

Throughout the years, I kept meeting the same set of six people over and over. These are their stories. Their names have been changed to protect the guilty.

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Mystery Shoppers Rank Tesla Dead Last for Sales Effectiveness Again

Every year, Pied Piper Management sends phony car buyers into dealerships to rank how much deal-landing prowess their salespeople can muster.

This year’s dealership effectiveness rankings put a number of high-end automakers at the top, but the industry’s most innovative company sits at the very bottom for the second year in a row. According to Pied Piper’s Prospect Satisfaction Index, Tesla Motors ranks last by a mile.

Why does an automaker that builds fast vehicles have so little hustle in the sales department?

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  • Johnster Not feelin' it. The traditional unreliability of turbo engines is a big turn-off, especially in a work truck that (I hope) you'd want to keep on the road for 200,000 miles or more without having major repairs.
  • ToolGuy Car audio is way overpriced.
  • Marty S The original Charger was a 2 door, as was the landmark 68 model. Its funny that some younger commenters are surprised that its not a four door. I never understood why modern Chargers have been four door sedans. I think the best looking Charger was the 68, absolutely perfect in its lines and proportions. This concept really emulates that and I think I think it looks great.
  • Master Baiter The D-bag elites like Al Gore demanding that we all switch to EVs are the type of people who don't actually drive. They get chauffeured around in black Yukon Denalis. Tesla does have a good charging network--maybe someday they will produce a car that doesn't suck.
  • MRF 95 T-Bird As a Challenger GT awd owner I lIke it’s heritage inspired styling a lot. There’s a lot of 66-67 as well as 68-70 Charger in there. It’s refreshing that it doesn’t look like a blob like Tesla, Volt/Bolt, Mach-e BMW I whatever etc. The fact that it’s a hatch makes it even better as a everyday driver thus eliminating the need for a CUV. If it’s well built and has a reliable track record I can see trading up to it in a few years.