BMW Roadster Concept Suggests Next Z4 Will Be a Stunner, but Will Anybody Buy It?

This is not the next BMW Z4.

But it’s very likely an accurate portrayal of what the production version of BMW’s third-generation Z4 (and successor to the Z3) will look like when it goes on sale next year.

Love it or hate it, the BMW Roadster Concept that BMW will officially unveil in Pebble Beach later today is an eye-catching followup to the departing Z4 that appeared eight years ago. Now we wait to see whether the next Z4, which shares its underpinnings with the reborn Toyota Supra, will attract any buyers.

U.S. sales of the Z4 plunged by more than 90 percent between 2003 and 2015.

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