Ford Fiesta Comes In Dead Last in Industry's Grimmest Ranking

Every three years, the Insurance Institute for Highway Safety ranks new vehicles in terms of deaths incurred by their occupants in roadway collisions. The most recent tabulations cover the 2015-2018 time frame (focusing on 2017 and equivalent earlier models), and a domestic subcompact that proved quite popular right up until the end of its North American lifespan has the ignoble duty of bringing up the rear of the pack.

On the other side of the issue, one large American SUV placed first in the list of vehicles you’ll want to find yourself in when metal meets metal. One shouldn’t be surprised that small car nameplates proliferate among the list of losers, with bigger models proving better at absorbing blows.

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NHTSA Study Confirms New Cars Are Safer, Regulations Not a Scam

You might want to sit down for this one. The National Highway Traffic Safety Administration (NHTSA) released a study this week showing older cars without modern day safety hardware are — and I’m sorry to say this — far more dangerous than newer vehicles. Unbelievable, right?

Of course not. As tacked on and obnoxious as a lot of safety regulations often seem, they are delivering onto us safer automobiles. The old maxim of “they don’t build cars like they used to” is absolutely true, but not in the way your grandfather meant it. According to data compiled from the U.S. government’s Fatality Analysis Reporting System (FARS) between 2012 and 2016, fatal incidents occurred in older model-year vehicles at a much higher rate than their newer counterparts. Not surprisingly, the NHSTA also suggested the severity of an occupant’s injuries increase the older a vehicle gets.

Still, the disparity between the vehicle age groups is surprisingly vast.

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  • Kwik_Shift_Pro4X I wonder if Fiat would pull off old world Italian charm full of well intentioned stereotypes.
  • Chelsea I actually used to work for this guy
  • SaulTigh Saw my first Cybertruck last weekend. Looked like a kit car...not an even panel to be seen.
  • GregLocock Bear in mind this is purely a branding exercise and has no significant input from AM. Buying one of these is like buying a Pink Floyd T shirt, no Dave and Nick didn't personally sew it up for you.
  • Lou_BC This is the sort of thing that lands 15 billion dollar Honda investments in Canada. One political party tries to undo everything the other one has done.