The internet is infamous for suspect news stories and it’s becoming increasingly difficult to separate reputable information from propaganda, lies, and sensationalist garbage. Credible outlets take heat as #FakeNews while less stringent journalism continues to gain traction. The automotive industry is no different, especially when it comes to online marketing.
We’ve all been cruising the internet mindlessly and seen a suspicious headline for a new car paired with a blatantly fake image. I remember seeing photoshopped fifth generation Camaros purported to be “The Next Firebird” routinely for about a year before Pontiac finally passed away in 2010. While I knew it was bunk, I clicked anyway and compounded the problem. Sadly, things have not improved in the last few years.
Dealers and manufacturers are trying to figure out a way to ensure their products are better represented in the digital landscape — but they are struggling.
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- SCE to AUX A question nobody asks is how Tesla sells so many EVs without charge-at-home incentives.Here are some options for you:[list][*]Tesla drivers don't charge at home; they just squat at Superchargers.[/*][*]Tesla drivers are rich, so they just pay for a $2000 charger installation with the loose change in their pocket.[/*][*]Tesla drivers don't actually drive their cars much; they plug into 110V and only manage about 32 miles/day.[/*][/list]
- SCE to AUX "Despite the EV segment having enjoyed steady growth over the past several years, sales volumes have remained flatter through 2023."Not so. How can EV sales be increasing and flatter at the same time?https://insideevs.com/news/667516/us-electric-car-sales-2023q1/Tesla and H/K/G are all up for EV sales, as are several other brands.
- ToolGuy Here is an interesting graphic, if you're into that sort of thing.
- ToolGuy Nice website you got there (even the glitches have glitches)
- Namesakeone Actually, per the IIHS ratings, "Acceptable" is second best, not second worst. The ratings are "Good," "Acceptable," "Marginal" and "Poor."