QOTD: Alternative History of Missed Automotive Opportunities?

Today marks the first entry into a two-part Question of the Day series where we’ll step back in time. The purpose of the journey? To fix the mishaps committed by automakers. First up are the missed opportunities.

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The Mega-Mileage Acura RLs of EBay

It’s been a long time since the Acura Legend or its successors had much mojo. The second-generation model, most notably the six-speed manual-shifted coupe, had a certain amount of street presence and enthusiast credibility, but the two generations that came after that didn’t impress anyone. The current car is perceived by the public as a bigger TL, even if it isn’t one, not totally.

It’s probably safe to say that most buyers in the segment don’t even consider an RL when they’re shopping. But the ones who do like the RL tend to put some serious mileage on them. How serious? Well…

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Review: 2014 Acura RLX (With Video)

Breaking into the Luxury market isn’t easy. Toyota has arguably had the most success with Lexus, the only full-line luxury marque sold in America that isn’t German. Infiniti gave up on trying to go head-to-head with the S-Class and 7-Series when they ditched the Q, and Cadillac has yet to have a complete and coherent strategy. Meanwhile Acura started off strong with the Legend, created a competent E/5 competitor with the all-wheel-drive RL, and then things started to fall apart. Can the RLX bring the brand back?

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Honda Shows Off New Tech In Old Wrappers

Apparently, Honda invited some journalists to Japan so they could go check out new technology carefully packaged into existing cars, lest anyone reveal super-secret things like what the next Acura RL looks like. No matter, we’ve got everything below.

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September 2012's Sales Losers: Mitsubishi I-MiEV Outsells Acura RL

Independent sales analyst Tim Cain has released his Worst Selling Vehicles list for September 2012, with not just one but three measures of poor performance.

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Next Acura RL Debuting At Los Angeles Auto Show

The next Acura RL will debut at the Los Angeles Auto Show. Here’s what it won’t have; Rear-wheel drive, a V8 engine, non-derivative styling, an endorsement from Harrison Ford and the gyroscope-based navigation system that debuted on the first generation car. Here’s what it will have.

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Review: 2012 Acura RL

Despite debuting over seven years ago, extensively refreshed in 2009 and nip/tucked again in 2011, the Acura RL remains a mystery. Flagship products usually sell in small numbers, but the RL is one of the rarest sedans in America. This isn’t exactly been a badge of honor for Acura. Overlooked by shoppers who flock to the cheaper Acura TL and largely forgotten by the automotive press (after all these years, TTAC has never fully reviewed the RL) With a full replacement due next year in the form of the RLX concept, I hit Acura up for an RL for a week to see how a flagship product from a major brand could manage to sell just 56 vehicles in Canada and 1,096 in the USA in 2011. For those who like statistics, the TL outsold the RL by 2,850%. Ouch.

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Next Acura RL Will Not Have Electric SH-AWD As Standard

Today, TTAC was treated to what might be the first look at Acura’s newest flagship. While we saw renderings of the new car, we weren’t allowed to take photographs – but none of the information released was embargoed.

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90s Japanese Luxury Car Purchase Dilemma: Q45, LS 400, or RL?

Since my daily-driver ’92 Civic is about to become a much less civilized car (plus it’s finally made the transition from “somewhat rough” to “total beater,” I need to start shopping for another DD very soon. Since I’ve developed a fascination with Japanese luxury cars of the 1990s (the era before the Japanese Big Three de- Yakuza-ized the souls of their American flagships and started out-German-ing the Germans), I’ve decided it’s time I owned one. The question is: which one?

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  • Probert They already have hybrids, but these won't ever be them as they are built on the modular E-GMP skateboard.
  • Justin You guys still looking for that sportbak? I just saw one on the Facebook marketplace in Arizona
  • 28-Cars-Later I cannot remember what happens now, but there are whiteblocks in this period which develop a "tick" like sound which indicates they are toast (maybe head gasket?). Ten or so years ago I looked at an '03 or '04 S60 (I forget why) and I brought my Volvo indy along to tell me if it was worth my time - it ticked and that's when I learned this. This XC90 is probably worth about $300 as it sits, not kidding, and it will cost you conservatively $2500 for an engine swap (all the ones I see on car-part.com have north of 130K miles starting at $1,100 and that's not including freight to a shop, shop labor, other internals to do such as timing belt while engine out etc).
  • 28-Cars-Later Ford reported it lost $132,000 for each of its 10,000 electric vehicles sold in the first quarter of 2024, according to CNN. The sales were down 20 percent from the first quarter of 2023 and would “drag down earnings for the company overall.”The losses include “hundreds of millions being spent on research and development of the next generation of EVs for Ford. Those investments are years away from paying off.” [if they ever are recouped] Ford is the only major carmaker breaking out EV numbers by themselves. But other marques likely suffer similar losses. https://www.zerohedge.com/political/fords-120000-loss-vehicle-shows-california-ev-goals-are-impossible Given these facts, how did Tesla ever produce anything in volume let alone profit?
  • AZFelix Let's forego all of this dilly-dallying with autonomous cars and cut right to the chase and the only real solution.