Bark's Bites: When Is a Sale Not a Sale? When Is Not a Sale a Sale?

If you happen to live somewhere in the United States where radio waves can be transmitted and/or received, you’ve no doubt heard of the “ Friends and Neighbors” sale that is going on Now At Your Local Ford Dealer. It sounds like a pretty good deal, doesn’t it? Employee pricing for everybody!

Not so fast, my friends.

Like nearly everybody on God’s Green Earth, I qualify for X Plan pricing at Ford. It’s how I effortlessly purchased/leased my Flex and my Fiesta ST. X Plan is Ford’s code for supplier pricing, and it’s typically about four-percent higher than invoice. It also limits the documentation fees that dealers can charge, which can be insane in some states.

Can better deals be negotiated? Certainly. However, for a low-stress car buying experience, it’s hard to beat. You simply walk into a dealership, they print off the X Plan price, you give them your certificate, and you walk out half an hour later with a new set of keys.

Ford also has pricing for actual employees and their immediate families, called A Plan, which is a little bit better than X Plan but it follows essentially the same guidelines. All that’s required is proof of employment and a PIN code you generate from Ford’s employee site.

So wouldn’t you think that “an inside deal for everyone” would be A Plan, or at least X Plan? You’d be somewhat right, but you’d be mostly wrong. Here’s why.

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  • EBFlex "I'd add to that right now, demand is higher than supply, so basic business rules say to raise the price."Demand is very low. Supply is even lower. Saying that demand is outstripping supply without providing context is dishonest at best.