Report: GMC Canyon AT4 to Gain Special Edition As GM's Midsize Pickup Gap Widens

The Chevrolet Colorado and GMC Canyon gain arguably overdue refreshes for 2021, ensuring continued consumer traction amid boosted competition from rivals. The midsize pickup segment has grown, and not just in volume.

Joining the GM duo and perennially popular Toyota Tacoma last year was the Ford Ranger; meanwhile, Nissan’s long-awaited Frontier revamp lands for ’21.

Word is that the Canyon, which sees a new AT4 trim for the new model year, will don extra goodies by year’s end. Good news for a truck that’s increasingly playing second fiddle to its bowtie-wearing sibling.

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Margin Makers: 2021 GMC Canyon Denali, AT4 Revealed

The upper tier of GMC’s midsize Canyon line revealed their enlarged faces Monday, heralding a similar treatment on lesser trims. Like the recent Acadia crossover, the mid-cycle refresh arriving for the 2021 model year sees the Canyon grille gain significant height, joining a revamped bumper and headlamps that mimic the larger Sierra.

Canyon also ditches the former All Terrain trim in favor of a sexier off-road-themed moniker: AT4.

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  • ToolGuy Why would they change the grille?
  • Oberkanone Nissan proved it can skillfully put new frosting on an old cake with Frontier and Z. Yet, Nissan dealers are so broken they are not good at selling the Frontier. Z production is so minimal I've yet to see one. Could Nissan boost sales? Sure. I've heard Nissan plans to regain share at the low end of the market. Kicks, Versa and lower priced trims of their mainstream SUV's. I just don't see dealerships being motivated to support this effort. Nissan is just about as exciting and compelling as a CVT.
  • ToolGuy Anyone who knows, is this the (preliminary) work of the Ford Skunk Works?
  • Kwik_Shift_Pro4X I will drive my Frontier into the ground, but for a daily, I'd go with a perfectly fine Versa SR or Mazda3.
  • Zerofoo The green arguments for EVs here are interesting...lithium, cobalt and nickel mines are some of the most polluting things on this planet - even more so when they are operated in 3rd world countries.