Suzuki’s automotive division may have retreated from the American landscape, but it left a lasting impression. While not overabundant in goodness, it did have a few bright spots and the Jimny was one of them. Of course, not everyone will recognize the name. But they’ll know the vehicle, even if they don’t realize it.
While the Jimny and Vitara (also known as the Escudo) have grown apart in more recent years, there was a time when the duo was responsible a multitude of incredibly small off-road vehicles sold in North America. You know them as the Suzuki Sidekick, Suzuki Samurai, Chevrolet/Geo Tracker, and Pontiac Sunrunner (if you’re Canadian). They’ve had other names in other parts of the world but, regardless of where they were sold, the models were usually the cheapest way to hurl a small vehicle at some rocks.
This remained true for the Jimny, even as the Vitara evolved into a crossover and distanced itself from the wild modifications of dirt-obsessed enthusiast. Unfortunately, that left the Jimny stuck in its third generation since 1998. That’s twenty years of the same car, but Suzuki says the new model is just about ready.
DenverMikeYeah there’s temporarily gains, but automakers will continue to seek additional revenue streams as the auto industry will be in decline from now on, with new players taking an increasingly piece of the pie, plus weak EV profits. Prices are considered stupid, even by the rich that easily find better ways to dump cash, even on $200K Batmobile replicas. There’s never been so many (Hot) alternatives to “new” vehicles and all the BS/greed that goes along with them, including, yes better than new!Did I mention the auto aftermarket has been growing exponentially?
JMIII guess at one point OnStar had value but given that everyone has a smart phone these days I can't think of anything it does that I would pay for. The car has a OLM and reading the manual gives me all the other maintenance information I need. I unplugged the unit in my C7 just so the blue and red lights would disappear from my rear view mirror... I found them very distracting. Since my C7 was used I never signed up nor paid for anything, I have no idea what the data they are collecting on me but driving to and from work plus the occasionally track day doesn't seem like a gold mine.