Freshly Forbidden Fruit: 2019 Ford Fiesta ST Performance Edition

To our collective horror, Ford decided not to sell the new Fiesta ST in North America. Instead, the automaker chose to cull its passenger car lineup during a period of declining demand and profitability in order to focus on higher-margin trucks, crossovers, and SUVs. No one in this office is particularly excited about the idea, but most of us could rationalize our hurt by trying to see things from Ford’s perspective and focusing on the bottom line. However, Ford is just rubbing salt into our wound at this point.

While the 2019 Ford Fiesta ST has abandoned its turbocharged 1.6-liter four-banger for a more Euro-friendly 1.5-liter triple boasting the same 197 horsepower and more torque, the United Kingdom also receives a limited-run Performance Edition that would have made a nifty little runabout/track day hooligan. Sure, it probably wouldn’t have been a hit here. But we would at least like to have the opportunity not to buy it.

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  • SCE to AUX I like it, but I don't know how people actually use dune buggies. Do you tow them to the dunes, then drive around? Or do you live close enough that the law winks as you scoot 10 miles on public roads to the beach?As for fast charging - I doubt that's necessary. I can't imagine bouncing around for hours on end, and then wanting a refill to keep doing that for a few more hours in the same day. Do people really run these all day?A Level 2 charger could probably refill the 40 kWh version in 6 hours if it was 80% empty.
  • Lou_BC This is a good application of EV tec. A play toy where range isn't an issue.
  • Roadscholar I just bought a Veloster N Auto for $500 under MSRP
  • JMII In 5 years these cars will be worth about the same as normal (non-Proto Spec) version of the car. My limited edition C7 (#380 out of 500) is worth maybe about $2k more then a similar spec C7 and this was a vehicle with a $75k price tag when new. The problem with these launch editions is they rarely contain anything more then different paint, interior trim, some bundled options and a few badges. Thus there are that "special" other then being new and limited, two things that will fade into history very quickly. As they saying goes a fool and his money are soon parted.
  • J. Stephen Tevis Hello Everyone! My name is Stephen Tevis and I am the General Manager at the dealership in question! The information that was sent via text was incorrect, the info got trickled down to our internet manager thru a couple of different people thus the info being wrong. Nevertheless, we are NOT marking 'our' Z up $50K!! It was a discussion that I personally had with a few other Nissan dealers and the $50K number came up in that conversation. We have never marked a car up that much and just wouldn't. We have been in business for almost 50 years and gouging our customers is not how we achieved longevity. The Z is an incredible car and we are looking for to seeing it as I'm sure you all are, there are only 11 coming to our region which includes over 230 dealers. We are proud of the heritage of the Z but not so proud that we will bend our morals to sell it. I hope that this clears up any confusion, I am always available to give accurate and timely information, james.tevis@jeffwyler.com. Thank you for your time.Respectfully,J. Stephen TevisGeneral Manager