Even More Choice Coming to the Dodge Durango - a Bright Light in a Darkening Brand

While not a new or even recently refreshed model, the Dodge Durango is one of those vehicles that keeps its corporate parent happy through perpetually buoyant sales.

January saw the three-row midsize SUV’s sales rise 9 percent, year over year. Despite the current generation bowing near the start of the decade, and with its last refresh now four years in the past, Durango sales in 2017 rose 104 units over 2016. Along with the Challenger, it was a shining star in a lineup that saw its volume plunge 31 percent between this January and last.

For 2018, Dodge understandably wants to spread the sales net as wide as possible. A such, buyers of hotter Durangos must now ask themselves a question: “Can I pull off this look?”

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