By on September 3, 2020


It should come as no shock that the loftiest Jeep Grand Wagoneer will crest the six-figure mark; the automaker said as much when it announced its intention to resurrect the bygone range-topper. It’s not like Cadillac and Lincoln aren’t nudging that barrier (or breaking through it) already.

But getting into a full-size Jeep next year doesn’t have to carry such a high cost. On the same day it revealed its damn-near-production-ready Grand Wagoneer Concept, the automaker talked price.

A menu of trim and powerplant options will greet Grand Wagoneer buyers (alas, faux wood paneling is not expected to adorn any version of the model), but there’s also the Wagoneer to consider. Lesser in price and status but apparently just as large, the Wagoneer will start around $60,000, according to comments made by Jeep President Christian Meunier and reported by Car and Driver.

While much speculation surrounded the wheelbases of the Wagoneer and Grand Wagoneer, with many expecting the Wagoneer to be the shorter of the two, it seems that both models will offer two lengths. Wagoneer is simply the more downmarket of the two models. Long-wheelbase variants, at least when in Grand Wagoneer guise, should seat seven.

Jeep plans to field a plug-in hybrid variant of the loftiest nameplate, but it remains to be seen where it lands in the trim ladder. It could be the plug-in that tops $100,00, or perhaps some sort of Limited/Platinum-type trim will do that without the electrification. Jeep’s just ballparking it for now.

Starting production in the second quarter of 2021 and arriving at dealers sometime over the summer, the Wagoneer and Grand Wagoneer carry Ram 1500 bones underneath and independent suspensions front and rear. It isn’t known whether Fiat Chrysler’s new-generation EcoDiesel V6 will appear on the options list; if diesel uptake among GM’s new full-size SUVs proves healthy, its absence will be felt. Elsewhere, expect to find a 3.6-liter V6, 5.7-liter V8, and possibly even a 6.4L.

No one’s talking Hellcat Wagoneer just yet, but you know that one day the question will be put to FCA brass.

[Image: Fiat Chrysler Automobiles]

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9 Comments on “Name Your Price: Two Huge Jeeps, One of Them Topping Six Figures...”

  • avatar

    At that price difference, I can expect to see an interior much more like the Wrangler than the GW, which to me wouldn’t be a problem. I think Jeep, too, realizes that the GW is more of a halo car than a popular one.

  • avatar

    I suspect that the Grand Cherokee, Wagoneer and Grand Wagoneer will share similar interiors, but the Wagoneer line will pickup the heavier duty options/trim items that the Grand Cherokee can be spec’d with.

    I expect the Grand Cherokee to become slightly less “rugged” in that sense.

    Part of the issue (and success!) with the Grand Cherokee is that is successfully spans the $34-$70k bracket; though the value proposition of the Summit trim line is pretty lacking, if you ask me. The Wagoneer line allows them to move some of the more rugged components that most Grand Cherokee buyers could care less about, and to also build in a lot more luxury that cannot be financially built into a product designed to scale starting at $34k.

  • avatar

    “expect to find a 3.6-liter V6”

    I don’t think they can get away with using the current Pentastar as the base engine on this thing at $60K to start. If they are worried about fuel economy then the diesel or 4xe will have a lot more credibility.

  • avatar

    I’m thinking size wise the difference between a Tahoe and Suburban

    • 0 avatar
      Kyree S. Williams

      If it were the old Tahoe, absolutely. But the new 2021 Tahoe grew considerably, both in wheelbase and overall length, the latter measuring in at 210 inches. That also happens to be the length for the Expedition. The Armada isn’t much shorter, at 208.9 inches…although it has a long rear bumper overhang that probably adds a good five to six inches.

      This Wagoneer/Grand Wagonner appears to be very close to that 210-inch mark, size-wise.

  • avatar

    Nice minivan.

  • avatar

    At those prices the profit margin will be obscene. Selling a $20k truck for $60-100k!
    But who is buying? Country bumpkin nouveauriches?

    • 0 avatar

      That truck costs a LOT more than $20k to make. GM makes about 20% on every Tahoe it sells, so at a 70k sticker, GM might make $14k-ish and the remaining amount is the cost of labor, parts, assembly, transport, etc.

  • avatar

    Yes – Minivans. All of em. In disguise of course.

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