Chinese Help for Struggling Aston Martin?

Steph Willems
by Steph Willems

Maybe it won’t be needed, what with a new sport-utility vehicle on the way, but Aston Martin’s deflated stock price and profit dive has the British automaker in search of a financial parachute. By that, we mean investors who can pump a little cash into the company while boosting shareholder confidence.

After a disappointing year, Aston Martin needs to chart a path to better finances, and a Chinese company that’s no stranger to endangered European brands might just be that sugar daddy.

According to the Financial Times, Chinese auto giant Geely is interested in buying a stake in the automaker, which first listed shares back in 2018. Since that 19-pound ($25ish) debut, Aston’s stock price has sunk below 4 pounds. The automaker began the year by issuing another profit warning.

According to sources with knowledge of the matter, Geely is already performing the necessary groundwork for a big share buy. Just how large of one is unknown. Last month, it was reported that Aston was busy courting potential investors.

Geely has fingers in many pies. The conglomerate began the previous decade by purchasing Volvo Cars; it ended the turbulent period by buying a controlling stake in British sports car maker Lotus and entering into a 50:50 joint venture with Daimler to preserve the Smart brand. Over time, Geely slowly amassed a roughly 10-percent stake in Daimler, too.

The company’s cash and relatively hands-off presence helped Volvo back from the brink and allowed Lotus to start talking about offering a full range of vehicles. Planning for those models is already well underway. Should Geely be angling for a major stake, the benefits to Aston Martin could be many. In terms of product, access to the Geely family’s electrification bin would help Aston the most, what with European automakers facing newly stringent emissions standards this year.

[Image: Aston Martin]

Steph Willems
Steph Willems

More by Steph Willems

Comments
Join the conversation
2 of 8 comments
  • Piratethecat Piratethecat on Jan 14, 2020

    That’s an expensive looking new Escape.

  • Slap Slap on Jan 14, 2020

    While I'd like to see it come to the US, I just don't see it happening considering the lack of success of the TourX and Alltrack.

  • Lorenzo They won't be sold just in Beverly Hills - there's a Nieman-Marcus in nearly every big city. When they're finally junked, the transfer case will be first to be salvaged, since it'll be unused.
  • Ltcmgm78 Just what we need to do: add more EVs that require a charging station! We own a Volt. We charge at home. We bought the Volt off-lease. We're retired and can do all our daily errands without burning any gasoline. For us this works, but we no longer have a work commute.
  • Michael S6 Given the choice between the Hornet R/T and the Alfa, I'd pick an Uber.
  • Michael S6 Nissan seems to be doing well at the low end of the market with their small cars and cuv. Competitiveness evaporates as you move up to larger size cars and suvs.
  • Cprescott As long as they infest their products with CVT's, there is no reason to buy their products. Nissan's execution of CVT's is lackluster on a good day - not dependable and bad in experience of use. The brand has become like Mitsubishi - will sell to anyone with a pulse to get financed.
Next