Better Buy the V8: Chevrolet Updates Incentives on Camaro SS

Matt Posky
by Matt Posky

It’s no secret that Ford routinely cleans up in the muscle- and pickup-related segments, often to the chagrin of General Motors. The Blue Oval routinely outsells GM in both fields. Eager to change a few minds, Chevrolet began offering a $2,500 discount to Mustang owners (or lessees) interested in purchasing a Camaro. That rebate rose to $3,000 last month.

This month, the General is making another offer. As part of its Black Friday Sales Event, Chevy is willing to part with the Camaro at a 12-percent discount below MSRP. The only restraint is that it has to be a V8-powered SS model, making this catch feel like more of a perk — as we wouldn’t mind seeing more of them on the road.

Quick on the trigger, GM Authority did some hasty math to calculate the savings, but it all shakes down the same. For example, the 12-percent Chevrolet Camaro discount reduces the price of the 2019 1SS model from $37,995 to $34,430 (including a $995 destination fee). That’s roughly $4,560 off and the by-the-dollar discount climbs the more you spend upfront.

It also allows the Camaro SS to be priced roughly one grand under the Mustang GT it’s trying to bury. Considering the Chevy’s 455-horsepower 6.2-liter V8 boasts specs very near to the Ford’s 5.0-liter V8, the savings might encourage more than a few to make the swap over to GM.

Since it’s really a matter of taste, you can’t truly go wrong either way. This author has found the Mustang to be easier to live with on the daily, whereas Camaro offers a certain special something (excitement) the Ford doesn’t exude at lower speeds. Personally, I’d probably settle on the comfier Dodge Challenger R/T — or splurge for the Scat Pack — so my opinion is already invalid and objectively wrong. Fortunately, you don’t have to be coming off a Mustang or Mopar to take advantage of this particular discount. Unlike earlier incentives, GM says it’s available to anybody interested in buying an SS — even someone who shares my awful taste in cars.

Assuming you’re buying within the United States, Chevrolet will give you until December 2nd to lay your hands on a discounted Camaro. Would you make the V8 swap for 12 percent off?

[Image: General Motors]

Matt Posky
Matt Posky

A staunch consumer advocate tracking industry trends and regulation. Before joining TTAC, Matt spent a decade working for marketing and research firms based in NYC. Clients included several of the world’s largest automakers, global tire brands, and aftermarket part suppliers. Dissatisfied with the corporate world and resentful of having to wear suits everyday, he pivoted to writing about cars. Since then, that man has become an ardent supporter of the right-to-repair movement, been interviewed on the auto industry by national radio broadcasts, driven more rental cars than anyone ever should, participated in amateur rallying events, and received the requisite minimum training as sanctioned by the SCCA. Handy with a wrench, Matt grew up surrounded by Detroit auto workers and managed to get a pizza delivery job before he was legally eligible. He later found himself driving box trucks through Manhattan, guaranteeing future sympathy for actual truckers. He continues to conduct research pertaining to the automotive sector as an independent contractor and has since moved back to his native Michigan, closer to where the cars are born. A contrarian, Matt claims to prefer understeer — stating that front and all-wheel drive vehicles cater best to his driving style.

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  • Lou_BC Hard pass
  • TheEndlessEnigma These cars were bought and hooned. This is a bomb waiting to go off in an owner's driveway.
  • Kwik_Shift_Pro4X Thankfully I don't have to deal with GDI issues in my Frontier. These cleaners should do well for me if I win.
  • Theflyersfan Serious answer time...Honda used to stand for excellence in auto engineering. Their first main claim to fame was the CVCC (we don't need a catalytic converter!) engine and it sent from there. Their suspensions, their VTEC engines, slick manual transmissions, even a stowing minivan seat, all theirs. But I think they've been coasting a bit lately. Yes, the Civic Type-R has a powerful small engine, but the Honda of old would have found a way to get more revs out of it and make it feel like an i-VTEC engine of old instead of any old turbo engine that can be found in a multitude of performance small cars. Their 1.5L turbo-4...well...have they ever figured out the oil dilution problems? Very un-Honda-like. Paint issues that still linger. Cheaper feeling interior trim. All things that fly in the face of what Honda once was. The only thing that they seem to have kept have been the sales staff that treat you with utter contempt for daring to walk into their inner sanctum and wanting a deal on something that isn't a bare-bones CR-V. So Honda, beat the rest of your Japanese and Korean rivals, and plug-in hybridize everything. If you want a relatively (in an engineering way) easy way to get ahead of the curve, raise the CAFE score, and have a major point to advertise, and be able to sell to those who can't plug in easily, sell them on something that will get, for example, 35% better mileage, plug in when you get a chance, and drives like a Honda. Bring back some of the engineering skills that Honda once stood for. And then start introducing a portfolio of EVs once people are more comfortable with the idea of plugging in. People seeing that they can easily use an EV for their daily errands with the gas engine never starting will eventually sell them on a future EV because that range anxiety will be lessened. The all EV leap is still a bridge too far, especially as recent sales numbers have shown. Baby steps. That's how you win people over.
  • Theflyersfan If this saves (or delays) an expensive carbon brushing off of the valves down the road, I'll take a case. I understand that can be a very expensive bit of scheduled maintenance.
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