By on March 22, 2019

2017 Chevrolet Bolt - Image: Chevrolet

In the same week Ford Motor Company announced a battery-electric product surge bound for a Michigan assembly plant, General Motors looks ready to announce the same. Coincidence?

Media reports suggest we’ll have an announcement from GM on its Orion Assembly facility by the end of the day.

According to sources who spoke to Reuters, the automaker plans to invest $300 million into the suburban Detroit plant, which currently houses Chevrolet Bolt and Sonic production, as well as GM’s Cruise autonomous driving unit.

By all accounts, the investment isn’t a boring mobility play. It’s said the cash will prepare the factory for the arrival of new electric model. Is this the hazy electric Buick we’ve heard about forever, or perhaps the upcoming Cadillac EV crossover GM teased in Detroit in January?

The automaker itself teased the announcement on Thursday, mentioning that UAW officials and various politicos will be in tow. Sources claim the model is one originally slated for Chinese production, and the move would surely lead to the creation of hundreds of jobs in Michigan.

One thing’s for sure: the Chevrolet Sonic, now discontinued in Canada, doesn’t look long for this world. GM Authority reports major discounts on the subcompact model in March. How does 19 percent below MSRP sound? As the model’s sales fall in the U.S. and export markets dwindle, it’s looking increasingly likely that GM envisions a better use of the Sonic’s factory space.

Surely, a domestic plant investment would help remove some of the heat President Donald Trump dished out at the automaker this week.

[Image: General Motors]

Get the latest TTAC e-Newsletter!

3 Comments on “Something’s Brewing at GM’s Orion Assembly...”

Read all comments

Back to TopLeave a Reply

You must be logged in to post a comment.

Recent Comments

  • Arthur Dailey: @LouBC: Your father was right. My Old Man who made his career/life as a notorious/infamous ‘hard...
  • ToolGuy: Crucial question: Will Barra fly commercial?
  • Dan: Because the transition to EVs with four hour batteries will be a less difficult sell if they can get you used to...
  • JMII: My B5 had that “soft touch” interior which peeled like a sunburn and it went thru window regulators...
  • dal20402: “Survey: Americans Want Free Money and Ponies.” Right now the EV market is still a bit of a...

New Car Research

Get a Free Dealer Quote

Who We Are

  • Adam Tonge
  • Bozi Tatarevic
  • Corey Lewis
  • Jo Borras
  • Mark Baruth
  • Ronnie Schreiber