Piston Slap: Sponsor My Ride?

Sajeev Mehta
by Sajeev Mehta
piston slap sponsor my ride

Charge me…pull my finger? (photo courtesy: OP)

TTAC Commentator John R writes:

Hey Sajeev,

Hope this finds you well. I wanted to get your opinion on car sponsorships…if they still exist. I see a bunch of websites all over claiming to get a person’s car repaired or modded up on someone else’s dime. I look at these sites and they scream SCAM to me.

Maybe it’s because they look like throw backs to GeoCities…

Anyway, if guys are still able to do this, how?

If I can get ol’ Wolverine here kitted the way I want it with little or no cost…

John R

Somewhere in Hellaware

Sajeev answers:

Do these sponsorship websites have MIDI music, too? That’s when I know there’s a quality company ready to sponsor my ride!

The old adage about free lunches is true: legit sponsorship requires mad Public Relations skillz, and a good idea behind it. Like the initiatives behind Wounded Warrior’s High Five Project and their wrapped Ford products. Your opinions about W.W. as an organization aside, their raison d’être certainly makes a convincing sponsorship statement.

So what the heck is your raison d’être? And can you make a convincing sponsorship proposition with it and Wolverine? Time to study up, time to craft a business plan and one amazing elevator pitch.

Good luck with that!

Send your queries to sajeev@thetruthaboutcars.com. Spare no details and ask for a speedy resolution if you’re in a hurry…but be realistic, and use your make/model specific forums instead of TTAC for more timely advice.

Join the conversation
4 of 10 comments
  • Silverbird Silverbird on Feb 09, 2015

    The only other option if you are trying to mod your car is to offer it as a test bed, however the options are limited and you are without your car for a few days/weeks during testing. I would think that this would primarily work on brand new generation of cars - not sure if there is much mod development happening on any prior gen Chargers.

  • Corey Lewis Corey Lewis on Feb 09, 2015

    Nice wheels, RTO?

    • See 1 previous
    • Corey Lewis Corey Lewis on Feb 09, 2015

      @John R It was mostly sarcasm but I didn't do my /s. I find this particular model Charger looks either like a rental with stock wheels, or a drug dealer mobile with non-stock ones. I don't think I've seen a good compromise.

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