GM Denies Car Exports From China, Grows Nose

Bertel Schmitt
by Bertel Schmitt

When Autoblog was invited to one of those hurried and harried press conferences at the Shanghai Auto Show, and asked GM China president Bob Socia about car exports from China to America, they were told:

“It could very well happen. It could very well happen. You know, I’m not sharing any plans with you, but we try to keep open as to what makes sense … We’re open to be doing that. There’s no reason why we can’t be exporting to the States.”

We gave the matter short shrift. We know China-made Honda Fits are in Canada and elsewhere without giving people fits. Also, we have been following GM China’s export activities for many years. GM started exporting the Sail from China in 2010, making it “the first time a world-class automaker will export from China a model it developed in the country,” as the Nikkei said. Actually, it was GM that got China’s heretofore sputtering auto export machine going.

For some folks, like Chris Butler at the Franklin Center’s Watchdog site for Tennessee, GM’s exports from China were new. Butler called GM and asked whether China will become an export base for the General: He reached spokesman Greg Martin, who said:


“There will be no exports of these cars built in China. Cars that are built in China are sold in China.”

When asked about Ed Niedermeyer’s Wall Street Journal op-ed that said that “GM is targeting 100,000-plus exports of Chinese-made cars this year” Martin backpedaled, saying:

“Well, some of those vehicles may go to Indonesia, Taiwan or Korea. I don’t know if it’s 100,000 plus, but those places I just cited are also bases for smaller Asian markets over there for us.”

The spokesman did not know what he was talking about. He was wrong about 1) no exports of cars built in China, and 2) the Chinese exports only going to Asian markets. As a matter of fact, GM has been exporting from China for a decade:

2002: Shanghai GM to Export Engines to Canada:”The export of engines to North America represents a milestone for China’s most advanced automaking facility.”

2006: GM Bets China Will Become Crucial Export Base:GM sends engines made by one of its joint ventures with state-controlled Shanghai Automotive Industry Corp. to its plants in Canada and the U.S. The partners have also exported small numbers of Chevrolets, designed by a GM affiliate in South Korea, from China to Russia and Chile.”

2010: Shanghai-GM: Chevrolet Sails to Chile and Libya: “The passenger car joint venture of SAIC and General Motors said that it has received initial order for close to 10,000 Chevy Sails from countries outside China, mainly Chile and Libya.”

2012 (GM Annual Report): “Export sales from China reached 76,000 units in 2012 and are expected to reach 100,000 units in 2013

2013: General Motors accelerates China push: …”[Bob Socia, who runs GM of China] said …GM plans to boost its exports from China to 300,000 by 2015. This year the company expects to export between 100,000 to 130,000 vehicles.”

2013: “Through its China-based business, GM exports vehicles such as the Chevrolet Sail to other markets, including South America and the Middle East.

2013: “Shanghai GM doubles exports of Chevy New Sail … Its main export markets include Chile, Peru, Algeria, Ecuador, Colombia and India.”

GM has been exporting from China for more than 10 years. It is shipping cars from China not just to smaller countries in China’s periphery, as Martin said. The cars go to South America, Africa and the Middle East. Cars that go there from China don’t go there from America. GM wasn’t bailed out to create jobs in China. It was bailed out to create jobs in America. It wasn’t bailed out so that its spokesmen can lie to the taxpayers that were forced to fund the bailout.

Bertel Schmitt
Bertel Schmitt

Bertel Schmitt comes back to journalism after taking a 35 year break in advertising and marketing. He ran and owned advertising agencies in Duesseldorf, Germany, and New York City. Volkswagen A.G. was Bertel's most important corporate account. Schmitt's advertising and marketing career touched many corners of the industry with a special focus on automotive products and services. Since 2004, he lives in Japan and China with his wife <a href="http://www.tomokoandbertel.com"> Tomoko </a>. Bertel Schmitt is a founding board member of the <a href="http://www.offshoresuperseries.com"> Offshore Super Series </a>, an American offshore powerboat racing organization. He is co-owner of the racing team Typhoon.

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  • Geozinger Geozinger on May 24, 2013

    "We know China-made Honda Fits are in Canada and elsewhere without giving people fits." Thanks for the acknowledgment, Bertel. I bring this up every time. Honda is the FIRST (and ONLY) to sell Chinese assembled vehicles in North America. All of this other stuff is conjecture and flame baiting. The threat of Chinese cars in North America is not from GM or Geely or anyone else. But Honda. That is the only solid fact in all of this waste of electrons.

    • See 2 previous
    • Corntrollio Corntrollio on May 28, 2013

      @geozinger Agreed, it's a poorly argued point that one needs to go through contortions to believe. Increasingly, Chinese production costs keep going up and up relative to US production for US consumption. There won't be much of a benefit to exporting Chinese made cars to US soon, and many argue there isn't a benefit now.

  • Dvdlgh Dvdlgh on Aug 20, 2013

    It was about one month ago that I looked at a new Encore on a local (south central WI) dealers lot. One of the first things I noticed was 52% Korean and 17% (maybe it was 19%) Chinese content. I realize that this makes economic sense for GM but it does the opposite for me. Deal breaker!

  • MaintenanceCosts Poorly packaged, oddly proportioned small CUV with an unrefined hybrid powertrain and a luxury-market price? Who wouldn't want it?
  • MaintenanceCosts Who knows whether it rides or handles acceptably or whether it chews up a set of tires in 5000 miles, but we definitely know it has a "mature stance."Sounds like JUST the kind of previous owner you'd want…
  • 28-Cars-Later Nissan will be very fortunate to not be in the Japanese equivalent of Chapter 11 reorganization over the next 36 months, "getting rolling" is a luxury (also, I see what you did there).
  • MaintenanceCosts RAM! RAM! RAM! ...... the child in the crosswalk that you can't see over the hood of this factory-lifted beast.
  • 3-On-The-Tree Yes all the Older Land Cruiser’s and samurai’s have gone up here as well. I’ve taken both vehicle ps on some pretty rough roads exploring old mine shafts etc. I bought mine right before I deployed back in 08 and got it for $4000 and also bought another that is non running for parts, got a complete engine, drive train. The mice love it unfortunately.
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