F.A. Porsche

Bertel Schmitt
by Bertel Schmitt

Ferdinand Alexander Porsche, the designer of the Porsche 911, died today in Salzburg.

His parents called him “Butzi.” Amongst his colleagues, the son of „Ferry“ Porsche was known as “F.A. Porsche.” He left Porsche in 1972 to start Porsche Design, a company that created watches, pens, lighters and a multitude of other products.

Bertel Schmitt
Bertel Schmitt

Bertel Schmitt comes back to journalism after taking a 35 year break in advertising and marketing. He ran and owned advertising agencies in Duesseldorf, Germany, and New York City. Volkswagen A.G. was Bertel's most important corporate account. Schmitt's advertising and marketing career touched many corners of the industry with a special focus on automotive products and services. Since 2004, he lives in Japan and China with his wife <a href="http://www.tomokoandbertel.com"> Tomoko </a>. Bertel Schmitt is a founding board member of the <a href="http://www.offshoresuperseries.com"> Offshore Super Series </a>, an American offshore powerboat racing organization. He is co-owner of the racing team Typhoon.

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  • EBFlex The way things look in the next 5-10 years no. There are no breakthroughs in battery technology coming, the charging infrastructure is essentially nonexistent, and the price of entry is still way too high.As soon as an EV can meet the bar set by ICE in range, refueling times, and price it will take off.
  • Jalop1991 Way to bury the lead. "Toyota to offer two EVs in the states"!
  • Jalop1991 I'm sorry, Dave. I'm afraid I can't do that.
  • Jalop1991 We need a game of track/lease/used/new.
  • Ravenuer This....by far, my most favorite Cadillac, ever.
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