Japanese Parts Paralysis: Honda Extends Half Steam Production Into May
Honda sources the vast majority of parts and materials needed for North American production in North America. “However, for global efficiency, a few critical parts continue to be supplied from Japan,” says Honda in a statement. Honda restarted production of component parts for North American plants Monday, April 4 at several Honda plants in Japan. However, those need their own parts and supplies. Therefore, Honda’s component production in Japan continues to run at approximately 50 percent of the original production plan.
This of course impacts North American production.
The following Honda cars are being built in North America:
Marysville, Ohio: Honda Accord, Honda Accord Coupe, Acura TL, Acura RDX
The following Honda cars are built in Japan for the North American market
Honda Fit, Insight, CR-Z, Civic Hybrid, Acura TSX and Acura RL.
Honda produces a small percentage of CR-Vs in Japan for the U.S. as well.
Bertel Schmitt comes back to journalism after taking a 35 year break in advertising and marketing. He ran and owned advertising agencies in Duesseldorf, Germany, and New York City. Volkswagen A.G. was Bertel's most important corporate account. Schmitt's advertising and marketing career touched many corners of the industry with a special focus on automotive products and services. Since 2004, he lives in Japan and China with his wife <a href="http://www.tomokoandbertel.com"> Tomoko </a>. Bertel Schmitt is a founding board member of the <a href="http://www.offshoresuperseries.com"> Offshore Super Series </a>, an American offshore powerboat racing organization. He is co-owner of the racing team Typhoon.
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Bertel, has there been any rumours of new power plants being built to ease the strain? Granted, it won't be overnight but at least it would show that something will be done. If not, survival of the companies themselves would dictate that they move the production out of there entirely. This can't last more than a few months without serious damage happening.
Love that picture: 58or 59 Chevy truck, a C100 Super Cub and a (I believe) CA92 Benly Touring 125 in the back. Got me inspired to go out to the shop and get working on the '69 Super 90 to have it ready to run by the end of the month.
Many companies seem to have forgotten the disciplines of risk management and alternate sourcing.