Japan's Automakers Officially Out Of The Woods. On The Average
Three Japanese automakers, Honda, Nissan, and Fuji Heavy are officially out of the woods, at least financially. The Nikkei [sub] says they “put the global financial crisis behind them, reporting net profits that surpassed those from two years earlier in the April-June quarter.”
- Honda’s Q1 group net profit: 272.4 billion yen ($3.16b), up 57% from the same period two years earlier.
- Nissan: Net profit roughly doubled to 106.6 billion yen ($1.23b).
- Fuji Heavy (Subaru): Net profit up 1300 percent (!!!) to 19.1 billion yen ($221m)
Here are the ones that didn’t make the pre-carmageddon grade:
- Toyota’s impressive 190.4 billion yen ($2.21b) net profit was 46 percent lower than two years earlier.
- Suzuki Motor posted a net profit of 15.1 billion yen ($175m), down 42 percent.
- Mazda suffered a 2.1 billion yen ($24m) net loss.
- Mitsubishi Motors ended the quarter with a net loss of 11.7 billion yen ($136m)..
Winners and losers together accounted for an aggregate net profit of 589.8 billion yen, ($6.85b), that’s 93 percent of the level from two years earlier. Let’s call it even.
Emerging countries were the savior of the industry. Toyota and Honda earned record quarterly operating profits in Asia. Emerging countries provided Toyota with 60 percent of its operating profit.
Japan’s Automakers Officially Out Of The Woods. On The AverageThree Japanese automakers, Honda, Nissan, and Fuji Heavy are officially out of the woods, at least financially. The Nikkei [sub] says they “put the global financial crisis behind them, reporting net profits that surpassed those from two years earlier in the April-June quarter.”
· Honda’s Q1 group net profit: 272.4 billion yen ($3.16b), up 57% from the same period two years earlier.
· Nissan: Net profit roughly doubled to 106.6 billion yen ($1.23b).
· Fuji Heavy (Subaru): Net profit up 1300 percent (!!!) to 19.1 billion yen ($221m)
Here are the ones that didn’t make the pre-carmageddon grade:
· Toyota’s impressive 190.4 billion yen ($2.21b) net profit was 46 percent lower than two years earlier.
· Suzuki Motor posted a net profit of 15.1 billion yen ($175m), down 42 percent.
· Mazda suffered a 2.1 billion yen ($24m) net loss.
· Mitsubishi Motors ended the quarter with a net loss of 11.7 billion yen ($136m)..
Winners and losers together accounted for an aggregate net profit of 589.8 billion yen, ($6.85b), that’s 93 percent of the level from two years earlier. Let’s call it even.
Emerging countries were the savior of the industry. Toyota and Honda earned record quarterly operating profits in Asia. Emerging countries provided Toyota with 60 percent of its operating profit.
Bertel Schmitt comes back to journalism after taking a 35 year break in advertising and marketing. He ran and owned advertising agencies in Duesseldorf, Germany, and New York City. Volkswagen A.G. was Bertel's most important corporate account. Schmitt's advertising and marketing career touched many corners of the industry with a special focus on automotive products and services. Since 2004, he lives in Japan and China with his wife <a href="http://www.tomokoandbertel.com"> Tomoko </a>. Bertel Schmitt is a founding board member of the <a href="http://www.offshoresuperseries.com"> Offshore Super Series </a>, an American offshore powerboat racing organization. He is co-owner of the racing team Typhoon.
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