Nissan Plans Voluntary Buyouts for Some U.S. Employees

Chris Teague
by Chris Teague

Nissan has seen its sales numbers tumble over the last few years, with its market share, operating profit, and net income falling by deep double-digit percentages since 2019. The Japanese automaker now needs to cut costs to compensate for the fall and will offer voluntary buyout packages to a chunk of its older salaried workforce.


The company confirmed its plans to Automotive News, with a spokesperson saying that it is looking to “optimize business operations and remain competitive in the future.” This action follows a similar buyout Nissan offered in 2019 and 2020, and the automaker has made other cost-cutting moves, such as reducing employee travel budgets and implementing unpaid furlough days. Nissan is offering the buyouts to workers aged 52 or 55 years and up, depending on the department.


Earlier this year, the automaker delayed the release of its Rogue crossover, its top-selling model. Nissan pushed deals on the older model and has climbed to the top spot among full-line automakers for incentive spending.   

Though disappointing for the Japanese company, it’s not the only automaker implementing cost-cutting measures in the United States. Last month, Stellantis offered buyouts to thousands of non-union U.S. workers and said that it would pursue involuntary layoffs if it couldn’t convince enough people to take the deal. The combined pressure of shaky demand and increased competition has put many automakers in a tricky spot, and Nissan’s lineup sorely needs more hybrid options to remain relevant.


[Images: Nissan]


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Chris Teague
Chris Teague

Chris grew up in, under, and around cars, but took the long way around to becoming an automotive writer. After a career in technology consulting and a trip through business school, Chris began writing about the automotive industry as a way to reconnect with his passion and get behind the wheel of a new car every week. He focuses on taking complex industry stories and making them digestible by any reader. Just don’t expect him to stay away from high-mileage Porsches.

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  • Jeff Jeff on Aug 06, 2024
    Agree with the comments above. Nissan needs to improve their quality and dump the Jatco CVT. The only Nissan vehicle I would be interested in is the Frontier. How about Nissan and Mitsubishi developing a new compact pickup to compete with the Maverick and Santa Cruz. Nissan at one time was competitive with Toyota but the Renault ownership was the beginning of their steep decline in quality.
    • 1995 SC 1995 SC on Aug 07, 2024
      I'd have no beef with the new Z but I have only even seen one of them.
  • Lou_BC Lou_BC on Aug 06, 2024
    Let me get this straight....I work for a company and engineer and build meh products that most don't want to buy. To save money they pay me to leave. 0_o
    • See 2 previous
    • 28-Cars-Later 28-Cars-Later on Aug 07, 2024
      Your situation sounds a bit different than the corporate stuff I have witnessed, you may have had other mitigating factors there such as a union or the fact your pulp mill completely shut down as opposed to "buying out" employees as a stopgap before layoffs. From what I have seen, it was always about lowering healthcare costs and if those bought out employees were replaced at all they wouldn't be hiring that older demographic (which is technically ageism and illegal but ageism is at the bottom of the dim's scale of faux oppression and thus not enforced). It also just occurred to me the "buyouts" may have had something to do with pensions or other retirement obligations which are not expunged in a layoff.
  • Tassos Ask me if I care for the idiotic vehicles less than 10% of whose owners use as INTENDED.
  • Brandon The 2024 Mercedes-Benz E 350 4Matic looks like a compelling addition to the luxury sedan market. From the drive notes, it’s clear that Mercedes-Benz has maintained its commitment to blending performance with comfort. The handling and acceleration seem impressive, reflecting Mercedes’ signature blend of power and smoothness.
  • Jmanb52 In this case clearly a driver responsbile for the accident. Lawyer just trying to add confusion to jude and or jury to think about it. I was on a jury once for an auto accident and one of the attorneys tried a few stunts to shift blame. Same thing is happening here. The companies pushing autonamous want to deal with fleet markets like the autonamous taxi companies rather than individual consumers. In my opinion I think they belvie that would be more predictable sales. Car gets to xyz milage time to replace. In my opinion they could never sell a full autonamous car to an individual because of a back and forth legal battles between owner and maker when there is a crash. They need to foget about all these take over driver aids. It is just causing more issues than it could prevent.
  • Jmanb52 Short answer is NO! It has been a tread for manufactures to basicaly glue a tablet to an area of the dash and call it an infotament system. However there is not one of us on here that doesn't ahve a smart phone or tablet. With the android auto, and the Apple Carplay and bluetooth that conencts car spekers and mic to our headset, do we even need an Infotament system or just bluetooth connection to use hands free mic and spearkers or wired connection to USB port for connection to spearkers / mic and charge the phone. So maybe the QOTD should be do manufactures even need to provide an infotanement system or should they just provide an in dash holder for a tablet or smartphone?
  • Jmanb52 In the past year I did some more research on EVs. I already knew for years they were heavier than a ICE car of the same model / class. Like the F150 lightning can be 1000 LBS heavier than its ICE counterpart. In the last year I read more on the size of breaks, tires and other items that take more resrouces to create and polute more in their wear. This was another nail in my corporate EV caufin. I already didn't have much care for them due to my height (over 6 feet) and they all have a bad desgin, over dependency on gimics, over computerized driving experience. If I ever did get one it would be a low range in town only type vehicle that I would convert an older car. There is no manufacture making EVs that is worth a penny of my money.
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