How Journalists Use Quotes
Quotes are like gold. You have to handle them as the valuable thing they are. But what happens when a PR person asks you to change a quote? Or an editor changes a quote and makes it wrong? Host Ed Garsten tackles all quotable subjects from his years in the car world in this episode of "Tales from the Beat" with some help from Napoleon Dynamite and Groucho Marx. Watch on Spotify or YouTube.
TTAC Creator Ed Garsten hosts " Tales from the Beat," a podcast about the automotive and media worlds. A veteran reporter and public relations operative, Garsten worked for CNN, The Associated Press, The Detroit News, Chrysler's PR department and Franco Public Relations. He is currently a senior contributor for Forbes.
The TTAC Creators Series tells stories and amplifies creators from all corners of the car world, including culture, dealerships, collections, modified builds and more.
TTAC Creator Ed Garsten hosts " Tales from the Beat," a podcast about the automotive and media worlds. A veteran reporter and public relations operative, Garsten worked for CNN, The Associated Press, The Detroit News, Chrysler's PR department and Franco Public Relations. He is currently a senior contributor for Forbes.
More by Ed Garsten, TTAC Creator
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"Not bad for 8 minutes." -- TG
Or, you can be like TTAC and verbatim quote automaker news releases then place w writer's byline on it.