Ford Trimming 12,000 European Jobs Before 2021

Matt Posky
by Matt Posky

Back in January, Ford provided the preliminary details for its European restructuring plan. The company had been losing money there for years and didn’t want it to be remain a liability as it dumped cash into autonomous research and electric vehicle development. With aims to achieve a 6-percent operating margin within the region, the automaker’s plan to tidy up the business was put into motion.

Thus far, Ford has ceased production at three plants in Russia, cut shifts in Germany and Span (rest in peace, C-Max), and has earmarked additional facilities in France and the United Kingdom for closure. By the end of next year, the automaker expects to have cut 12,000 jobs related to its European operations.

That figure comes via Reuters, which discussed the restructuring plan with Ford’s European head Stuart Rowley. “We have largely concluded consultations with social partners regarding restructuring actions,” he said.

From Reuters:

About 12,000 jobs will be affected at Ford’s wholly owned facilities and consolidated joint ventures in Europe by the end of 2020, primarily through voluntary separation programs.

Around 2,000 of those are fixed salaried positions, which are included among the 7,000 salaried positions Ford is reducing globally, the carmaker said. The rest are workers on hourly contracts or agency workers.

Ford currently has 51,000 employees in Europe (65,000 when you count joint ventures) and 24 facilities. But it’ll be shy 12,000 people and drop at least 6 factories by the time the ball drops on December 31st, 2020.

Based on statistics from the European Automobile Manufacturers’ Association (ACEA), Euro car sales fell by 4.6 percent in January vs the same month in 2018. At the time, ACEA claimed this was not the dire situation it seemed to and expected a stable year. But its tune has changed. On Thursday, the group suggested that European passenger car registrations would slip by 1 percent in 2019, nullifying its previous prophecy of modest growth.

The extended forecast for Europe looks equally grim. Most analysts now assume the region will continue to backslide in terms of growth, with the more optimistic scenario being stabilization. However, even a stagnating auto market is predicated on the belief that Europe’s economy will balance itself out when there’s a fair bit of evidence pointing toward a continental recession and continued trade woes. Still, let’s not count any chickens before they’ve hatched.

While the next few years are expected to be difficult for every manufacturer operating within Europe, Ford believes its plan to streamline its commercial vehicle business with help from Volkswagen and the restructured Ford Sollers joint venture will work. It’s also abandoning passenger “vans” (M-segment vehicles) to focus more on developing electrified crossovers — which it expects to be more profitable in the long run. Understandable, as Europe’s M-segment has been faltering for years and crossovers are more fashionable.

However, all of this means less product being built within Europe’s borders. As a result, Ford said it expects to triple passenger car imports into the market by 2024.

[Image: Ford Motor Co.]

Matt Posky
Matt Posky

Consumer advocate tracking industry trends and regulations. Before joining TTAC, Matt spent a decade working for marketing and research firms based in NYC. Clients included several of the world’s largest automakers, global tire brands, and aftermarket part suppliers. Dissatisfied, he pivoted to writing about cars. Since then, he has become an ardent supporter of the right-to-repair movement, been interviewed about the automotive sector by national broadcasts, participated in a few amateur rallying events, and driven more rental cars than anyone ever should. Handy with a wrench, Matt grew up surrounded by Detroit auto workers and learned to drive by twelve. A contrarian, Matt claims to prefer understeer and motorcycles.

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  • Program guess how many weeks of this month my work vehicle has been in the shop (hint: its a ford)
  • The Oracle What a rash of clunkers.
  • Zerofoo Not an autonomous system, but the blind spot assist in my CX-90 is absolutely flummoxed by TWO left turn lanes and shouts at me because there are cars in the lane I'm not in and have no intention of using.
  • Jimble AMC was hardly flush with cash when they bought Jeep. Ramblers were profitable in the early 60's but the late 60's were pretty lean years for the company and they had to borrow money to buy Jeep. Paying off that debt reduced the funds available for updating the passenger cars and meeting federal air quality and safety mandates, which may have contributed to the company's downfall. On the other hand, adding Jeep broadened the company's product portfolio and may have kept it going in those years when off roaders were selling better than economy cars. AMC had a couple flush years selling economy cars in the 70's because of oil shocks but that was after buying Jeep, not before.
  • Mnemic It doesnt matter who. These things are so grossly overpriced that they only need to sell a handful of them to cover the development costs. Why? Selling overpriced luxury cars is literally all of Germanys economy.
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