Final Lap: Acura Halts Regular Series Production of NSX

Matthew Guy
by Matthew Guy

Attention, future Barrett-Jackson bidders: The final Acura NSX Type S was completed today at the brand’s Performance Manufacturing Center in Ohio. Billed as the last production NSX, the Gotham Gray coupe – number 350 of 350 – was allegedly shilled off to a private collection.


But, as with most things in the automotive world, ‘last’ doesn’t actually mean everyone’s fired and sent home. That’s because the PMC crew is now tasked with assembling a limited run of Acura TLX Type S PMC Edition sedans, available in one of three NSX-derived colors and limited to just 300 total units. When the company opened its order books for Curva Red and 130R White models, all 200 examples were apparently reserved in just a few minutes. The next 100-car offering, Long Beach Blue, will be available for reservations beginning December 8th and will likely sell out just as quickly.


As for the NSX, it’s been an interesting ride, showing up on showroom floors in 2016 after what seemed like an elephantine gestation period. Rumors first began swirling a decade earlier, culminating in a whole lotta nothing once the world’s economy took a nosedive in the late ‘00s. Reports again surfaced a couple of years later, with a production model first displayed at the 2015 auto show in Detroit.


Students of the industry will remember that was also the year in which Ford stunned us all with the surprise GT, taking some wind out of Acura’s sails since they surely expected to be the top-billed supercar at that year’s event. To say image is important in this industry is a massive understatement, and there’s an argument to be made that Ford’s successful attempt at stealing Acura’s thunder (the NSX reveal was widely anticipated) may have set the table for that car’s odd – and sometimes lukewarm – reception on the global stage in the years to come.


Still, six years of production is nothing to sneeze at, nor is the total of 2,908 sales during its lifetime. As a refresher, the NSX had a hybrid powertrain comprised of a twin-turbo V6 and a passel of electric motors, all of which were good for 573 horsepower or 602 ponies in the end-of-run Type S edition.


Will we see another NSX at some point in the future? With some companies belting out all-electric hypercars with four-figure horsepower, it is certainly possible.


[Image: Acura]


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Matthew Guy
Matthew Guy

Matthew buys, sells, fixes, & races cars. As a human index of auto & auction knowledge, he is fond of making money and offering loud opinions.

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  • Bd2 Lexus is just a higher trim package Toyota. ^^
  • Tassos ONLY consider CIvics or Corollas, in their segment. NO DAMNED Hyundais, Kias, Nissans or esp Mitsus. Not even a Pretend-BMW Mazda. They may look cute but they SUCK.I always recommend Corollas to friends of mine who are not auto enthusiasts, even tho I never owed one, and owned a Civic Hatch 5 speed 1992 for 25 years. MANY follow my advice and are VERY happy. ALmost all are women.friends who believe they are auto enthusiasts would not listen to me anyway, and would never buy a Toyota. They are damned fools, on both counts.
  • Tassos since Oct 2016 I drive a 2007 E320 Bluetec and since April 2017 also a 2008 E320 Bluetec.Now I am in my summer palace deep in the Eurozone until end October and drive the 2008.Changing the considerable oils (10 quarts synthetic) twice cost me 80 and 70 euros. Same changes in the US on the 2007 cost me $219 at the dealers and $120 at Firestone.Changing the air filter cost 30 Euros, with labor, and there are two such filters (engine and cabin), and changing the fuel filter only 50 euros, while in the US they asked for... $400. You can safely bet I declined and told them what to do with their gold-plated filter. And when I changed it in Europe, I looked at the old one and it was clean as a whistle.A set of Continentals tires, installed etc, 300 EurosI can't remember anything else for the 2008. For the 2007, a brand new set of manual rec'd tires at Discount Tire with free rotations for life used up the $500 allowance the dealer gave me when I bought it (tires only had 5000 miles left on them then)So, as you can see, I spent less than even if I owned a Lexus instead, and probably less than all these poor devils here that brag about their alleged low cost Datsun-Mitsus and Hyundai-Kias.And that's THETRUTHABOUTCARS. My Cars,
  • NJRide These are the Q1 Luxury division salesAudi 44,226Acura 30,373BMW 84,475Genesis 14,777Mercedes 66,000Lexus 78,471Infiniti 13,904Volvo 30,000*Tesla (maybe not luxury but relevant): 125,000?Lincoln 24,894Cadillac 35,451So Cadillac is now stuck as a second-tier player with names like Volvo. Even German 3rd wheel Audi is outselling them. Where to gain sales?Surprisingly a decline of Tesla could boost Cadillac EVs. Tesla sort of is now in the old Buick-Mercury upper middle of the market. If lets say the market stays the same, but another 15-20% leave Tesla I could see some going for a Caddy EV or hybrid, but is the division ready to meet them?In terms of the mainstream luxury brands, Lexus is probably a better benchmark than BMW. Lexus is basically doing a modern interpretation of what Cadillac/upscale Olds/Buick used to completely dominate. But Lexus' only downfall is the lack of emotion, something Cadillac at least used to be good at. The Escalade still has far more styling and brand ID than most of Lexus. So match Lexus' quality but out-do them on comfort and styling. Yes a lot of Lexus buyers may be Toyota or import loyal but there are a lot who are former GM buyers who would "come home" for a better product.In fact, that by and large is the Big 3's problem. In the 80s and 90s they would try to win back "import intenders" and this at least slowed the market share erosion. I feel like around 2000 they gave this up and resorted to a ton of gimmicks before the bankruptcies. So they have dropped from 66% to 37% of the market in a quarter century. Sure they have scaled down their presence and for the last 14 years preserved profit. But in the largest, most prosperous market in the world they are not leading. I mean who would think the Koreans could take almost 10% of the market? But they did because they built and structured products people wanted. (I also think the excess reliance on overseas assembly by the Big 3 hurts them vs more import brands building in US). But the domestics should really be at 60% of their home market and the fact that they are not speaks volumes. Cadillac should not be losing 2-1 to Lexus and BMW.
  • Tassos Not my favorite Eldorados. Too much cowbell (fins), the gauges look poor for such an expensive car, the interior has too many shiny bits but does not scream "flagship luxury", and the white on red leather or whatever is rather loud for this car, while it might work in a Corvette. But do not despair, a couple more years and the exterior designs (at least) will sober up, the cowbells will be more discreet and the long, low and wide 60s designs are not far away. If only the interiors would be fit for the price point, and especially a few acres of real wood that also looked real.
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