Honda Trademarks ADX Name for Acura Brand

Honda has filed to trademark ADX with the United States Patent and Trademark Office (USPTO), presumably so it can use the name for an upcoming luxury model. While Honda has previously sold vehicles with alphanumeric monikers ending in the letter X, that’s literally Acura’s entire lineup and it’s supposed to be delivering a few new models to round out its rather limited selection.

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Smells Like Special Edition: Ford Files Trademark for 'Black Diamond'

Ford has filed a trademark application to register “Black Diamond” with the United States Patent and Trademark Office. General Motors previously manufactured models using the name to denote limited edition models, such as the CTS-V Black Diamond Edition, which incorporated an especially sparkly paint color.

While the same could be true for Ford, there’s another possibility. The term is frequently used to denote a particularly rough patch of mountain trail or extreme ski run. The Blue Oval could adapt it for use on specialty off-road vehicles.

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Ford Patents Hybridized V8, Could Offer Glimpse Into Future Product

Ford is currently on the road to electrification. Right now, the manufacturer is working on an electric crossover based on the Mustang and a new hybrid powertrain. But it hasn’t been particularly forthcoming when it comes to sharing its industry secrets with the public.

Fortunately, an application filed with the United States Patent and Trademark Office could give us a glimpse into what Ford’s cooking up. While technically filed in July of 2018, the document was officially published just last week and quickly located by the patent-sniffing dogs from our sister site, AutoGuide, showcasing a “twin motor drive system” for hybrid vehicles. The accompanying diagram clearly shows the system mated to a V8, but the filing seems to suggest that the setup could operate with any engine that’s mounted longitudinally.

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Ferrari Seeks Patent for Elaborate Intake Amplification System

Ferrari has filed a patent application with the U.S. Patent and Trademark Office for a “device for the amplification of the intake sound” of an internal combustion engine. The system is a little different than the “Active Sound Design” populating many of today’s modern performance vehicles — a setup that involves piping in engine noises via the car’s sound system (à la BMW), through a speaker attached to the firewall (e.g. Volkswagen), or by redirecting some intake air through a diaphragm and into less-insulated areas of car (Porsche).

For Ferrari’s new system, the last solution seemed to be the best fit. But rather than running noise through a singular valve and pipe, the Italians want to use each runner of the intake manifold — presumably to create a richer and less-artificial sound. The patent request even states that the amplification pipe produces a noise that is “very pleasant to the human ear.” Filed in April of this year and clearly written by some super-intelligent automaton that’s obsessed with human ears, the system looks pretty complex.

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  • Master Baiter I told my wife that rather than buying my 13YO son a car when he turns 16, we'd be better off just having him take Lyft everywhere he needs to go. She laughed off the idea, but between the cost of insurance and an extra vehicle, I'd wager that Lyft would be a cheaper option, and safer for the kid as well.
  • Master Baiter Toyota and Honda have sufficient brand equity and manufacturing expertise that they could switch to producing EVs if and when they determine it's necessary based on market realities. If you know how to build cars, then designing one around an EV drive train is trivial for a company the size of Toyota or Honda. By waiting it out, these companies can take advantage of supply chains being developed around batteries and electric motors, while avoiding short term losses like Ford is experiencing. Regarding hybrids, personally I don't do enough city driving to warrant the expense and complexity of a system essentially designed to recover braking energy.
  • Urlik You missed the point. The Feds haven’t changed child labor laws so it is still illegal under Federal law. No state has changed their law so that it goes against a Federal child labor hazardous order like working in a slaughter house either.
  • Plaincraig 1975 Mercury Cougar with the 460 four barrel. My dad bought it new and removed all the pollution control stuff and did a lot of upgrades to the engine (450hp). I got to use it from 1986 to 1991 when I got my Eclipse GSX. The payments and insurance for a 3000GT were going to be too much. No tickets no accidents so far in my many years and miles.My sister learned on a 76 LTD with the 350 two barrel then a Ford Escort but she has tickets (speeding but she has contacts so they get dismissed or fine and no points) and accidents (none her fault)
  • Namesakeone If I were the parent of a teenage daughter, I would want her in an H1 Hummer. It would be big enough to protect her in a crash, too big for her to afford the fuel (and thus keep her home), big enough to intimidate her in a parallel-parking situation (and thus keep her home), and the transmission tunnel would prevent backseat sex.If I were the parent of a teenage son, I would want him to have, for his first wheeled transportation...a ride-on lawnmower. For obvious reasons.