Toyota Confirms Grand Highlander for Chicago Auto Show

Matt Posky
by Matt Posky

Hoping to compete with the three-row SUVs being offered by its rivals, Toyota has confirmed the existence of the Grand Highlander – adding that it’ll be on display at the Chicago Auto Show this February.

While it’s not really a petite vehicle, the current Highlander doesn’t exactly offer a surplus of legroom for those occupying the third row. This has been a problem with mid-sized crossovers and SUVs ever since the world decided it was too good for the minivan, something the wised among us knows was an egregious cultural faux pas from which we may never fully recover.


But, until people once again realize that the minivan is the thriftiest way to haul around a lot of stuff/people you don’t want to be exposed to the elements, we’re getting upsized versions of preexisting crossovers. Though minivans also did this back in their heyday, with Chrysler brands often offering Grand visions of their respective people movers. I even owned a Plymouth Grand Voyager myself back when they weren’t considered shame boxes and have known loads of people that looked at the Jeep Cherokee and said “better make mine the Grand Cherokee.”


Toyota is following the same formula with the Highlander.


Obviously, details are being kept to a minimum so that the big reveal will have more impact. But the manufacturer has indirectly confirmed that there will be a Hybrid Max variant via teaser images. On the Toyota Crown (a strange model everyone seems pretty into right now) that results in a 2.4-liter inline four-cylinder turbocharged hybrid DOHC 16-Valve D-4S dual-injection with dual VVT-i that’s good for a combined output of 340 horsepower when paired up with the electric motor.


That should make the prospective Grand Highlander reasonably peppy. Though the badging suggests that the powertrain may be limited to Premium trimmed models – which is also the case with the Crown.


It’s definitely not going to be the only way to configure the car. We’re expecting the standard Highlander’s 265-horsepower turbocharged inline-four as the base powertrain. The 3.5-liter 2GR-FKS V6 probably won’t be making an appearance, however, as it was discontinued this year so Toyota could more easily comply with emission laws. All things being equal, I’d rather have the beefier V6 on the larger model. But it might have clashed with upcoming Hybrid Max variants in terms of performance and price in addition to being dubbed taboo by regulators.


Based on the shadowy teaser photo offered by the manufacturer (which we've made a tad brighter), the Grand Highlander seems to be a bit boxier than the standard model. It’s also giving off subtle notes of Toyota Land Cruiser and Jeep Wagoneer. This will undoubtedly help with maximizing interior volume toward the back of the vehicle while also giving it a more premium vibe. The company called the upcoming crossover “sophisticated, spacious and powerful” so those will probably end up being its biggest strengths.


The Toyota Grand Highlander goes on display at the Chicago Auto Show on February 8th, 2023.


[Image: Toyota]

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Matt Posky
Matt Posky

A staunch consumer advocate tracking industry trends and regulation. Before joining TTAC, Matt spent a decade working for marketing and research firms based in NYC. Clients included several of the world’s largest automakers, global tire brands, and aftermarket part suppliers. Dissatisfied with the corporate world and resentful of having to wear suits everyday, he pivoted to writing about cars. Since then, that man has become an ardent supporter of the right-to-repair movement, been interviewed on the auto industry by national radio broadcasts, driven more rental cars than anyone ever should, participated in amateur rallying events, and received the requisite minimum training as sanctioned by the SCCA. Handy with a wrench, Matt grew up surrounded by Detroit auto workers and managed to get a pizza delivery job before he was legally eligible. He later found himself driving box trucks through Manhattan, guaranteeing future sympathy for actual truckers. He continues to conduct research pertaining to the automotive sector as an independent contractor and has since moved back to his native Michigan, closer to where the cars are born. A contrarian, Matt claims to prefer understeer — stating that front and all-wheel drive vehicles cater best to his driving style.

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  • Kcflyer Kcflyer on Dec 02, 2022

    Maybe if this takes off I will be able to get a discount on that forest green sienna platinum I want

  • Kosmo Kosmo on Dec 02, 2022

    Highlander, there can be only one!


    Err, well two!

  • Plaincraig 1975 Mercury Cougar with the 460 four barrel. My dad bought it new and removed all the pollution control stuff and did a lot of upgrades to the engine (450hp). I got to use it from 1986 to 1991 when I got my Eclipse GSX. The payments and insurance for a 3000GT were going to be too much. No tickets no accidents so far in my many years and miles.My sister learned on a 76 LTD with the 350 two barrel then a Ford Escort but she has tickets (speeding but she has contacts so they get dismissed or fine and no points) and accidents (none her fault)
  • Namesakeone If I were the parent of a teenage daughter, I would want her in an H1 Hummer. It would be big enough to protect her in a crash, too big for her to afford the fuel (and thus keep her home), big enough to intimidate her in a parallel-parking situation (and thus keep her home), and the transmission tunnel would prevent backseat sex.If I were the parent of a teenage son, I would want him to have, for his first wheeled transportation...a ride-on lawnmower. For obvious reasons.
  • ToolGuy If I were a teen under the tutelage of one of the B&B, I think it would make perfect sense to jump straight into one of those "forever cars"... see then I could drive it forever and not have to worry about ever replacing it. This plan seems flawless, doesn't it?
  • Rover Sig A short cab pickup truck, F150 or C/K-1500 or Ram, preferably a 6 cyl. These have no room for more than one or two passengers (USAA stats show biggest factor in teenage accidents is a vehicle full of kids) and no back seat (common sense tells you what back seats are used for). In a full-size pickup truck, the inevitable teenage accident is more survivable. Second choice would be an old full-size car, but these have all but disappeared from the used car lots. The "cute small car" is a death trap.
  • W Conrad Sure every technology has some environmental impact, but those stuck in fossil fuel land are just not seeing the future of EV's makes sense. Rather than making EV's even better, these automakers are sticking with what they know. It will mean their end.
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