Retro Styling Kit Appears for the Toyota Tacoma

Matthew Guy
by Matthew Guy

If you’ve always wanted your last-gen Toyota Tacoma to look like a Land Cruiser from the 1980s, a company based in Japan has just the solution for you.


An outfit called Flex has apparently been slinging these types of conversions for some spell but is now expanding its presence into America through a location in San Diego. The new kit is made solely for the American market, which makes sense since the Tacoma can be in short supply in Japan compared to Jacksonville. The retro refit gifts the truck with round headlights and a grille sure to remind gearheads of the 60-Series Land Cruiser. Steel bumpers are a good upgrade over stock units, no matter what you think of the rest of this styling mashup, and the company makes specific mention of a ‘straight line hood design’ though there’s no talk of new fenders or the like.


It seems the Flex team will hoover your bank account for at least $52,800 for one of these creations, though that is a sum that includes the price of a second-hand Tacoma. Given the prices those things tend to command, especially in the SoCal market, it’s not entirely clear how much the kit itself costs. Some of the other wares described on the Flex site suggest a person can bring their own rig for conversion, so customers who want to renovate their own Taco may be able to do just that. 


Arguments have raged for eons about the effectiveness of these types of conversions in which an older car’s visage is pasted onto a modern machine. Those ’49 Ford faces on an MN12 Thunderbird are jarring to this author’s eye, as are the pre-squarebody Chevy Blazer fronts attached to modern Tahoe SUVs. Sometimes the old-school rectilinear lines don’t flow with contemporary cues. This is a blend that seems to work better than most, no doubt in partial thanks to Toyota’s glacial-like design cycles. 


Figure on a two- to five-month build time, which is one heckuva range estimate. If you’re in the San Diego area early next year and spot one of these things prowling the street, be sure to drop us a line.


[Image: Flex]


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Matthew Guy
Matthew Guy

Matthew buys, sells, fixes, & races cars. As a human index of auto & auction knowledge, he is fond of making money and offering loud opinions.

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  • Tane94 Boohoo. Dealers are quick to sell above MSRP when a model is extremely popular or has a limited special edition production run. I shed zero tears for them over this Nissan situation.
  • Jkross22 I'd imagine there's a booming business available for EV station repair.
  • JLGOLDEN Enormous competition is working against any brand in the fight for "luxury" validation. It gets murky for Cadillac's image when Chevy, Buick, and GMC models keep moving up the luxury features (and price) scale. I think Cadillac needs more consistency with square, crisp designs...even at the expense of aerodynamics and optimized efficiency. Reintroduce names such as DeVille, Seville, El Dorado if you want to create a stir.
  • ClipTheApex I don't understand all of the negativity from folks on this forum regarding Europeans. Having visited the EU multiple times across different countries, I find they are very much like us in North America-- not as different as politicians like to present them. They all aren't liberal "weenies." They are very much like you and me. Unless you've travelled there and engaged with them, it's easy to digest and repeat what we hear. I wish more Americans would travel abroad. When they return, they will have a different view of America. We are not as perfect or special as we like to believe. And no, many Europeans don't look up to America. Quite the opposite, actually.
  • Dwford Let's face it, Cadillac is planning minimal investment in the current ICE products. Their plan is to muddle through until the transition to full EV is complete. The best you are going to get is one more generation of ICE vehicles built on the existing platforms. What should Cadillac do going forward? No more vehicles under $50k. No more compact vehicles. Rely on Buick for that. Many people here mention Genesis. Genesis doesn't sell a small sedan, and they don't sell a small crossover. They sell midsize and above. So should Cadillac.
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