Rare Rides: A 1971 Maserati Quattroporte Prototype, the King's Sedan

Corey Lewis
by Corey Lewis

Today’s Rare Ride was one of just two finished examples of the ill-fated second generation Maserati Quattroporte. Maserati envisioned a promising future for their large luxury sedan, but the company’s corporate parentage at the time had other (worse) ideas.

And this very car was fit for a king.

Maserati produced its first-generation Quattroporte from 1963 to 1969, a very early example of a brand new class of car: the high-performance grand touring sedan. With a large engine at the front and lots of leather in the middle, it was one of three Sixties sedans from Europe able to meet a 200 kph (124 mph) top speed.

By the end of the Sixties, the original Quattroporte styling was looking fairly dated. Karim Aga Khan wanted a fresher Quattroporte and ordered up a bespoke sedan. Maserati set to work and built a new four-door on the Indy’s platform. Exterior design was handed to Frua, as the first-gen model was penned by Pietro himself. The new Quattroporte used Maserati’s 4.9-liter V8, good for 296 horsepower. Said power traveled to the rear wheels via an unspecified automatic transmission.

The car was production-ready by 1971 and was displayed that year at the Paris Motor Show. Maserati knew there was a market for the new Quattroporte, and sealed its production fate with a new chassis code: AM121. But Maserati’s product plans were no longer their own to dictate, as the company’s ownership had passed from the Orsi family to Citroën in 1968.

Citroën took a look at the very Italian and ready-to-go AM121, and said “Mais non, you will not build this car.” The French brass pressed Maserati to move on in a different direction with Quattroporte – a front-drive direction. The basis for the newly-ordered Quattroporte II (AM123) would be Citroën’s own SM luxury coupe. That one was a big flop but we’ll discuss it in another Rare Rides.

In the end, only two examples of the AM121 Quattroporte were finished. Aga Khan received his (chassis number 004) in 1974. The other finished example was chassis number 002, completed in 1971 and retained by Frua. Frua sold it fairly quickly to the King of Spain, Juan Carlos I. The king’s blue over tan AM121 goes to auction in November at Le Castellet, wherever that is.

Note: Images in this article are of the later 004 chassis, as they were the only ones publicly available for use.

[Images: YouTube]

Corey Lewis
Corey Lewis

Interested in lots of cars and their various historical contexts. Started writing articles for TTAC in late 2016, when my first posts were QOTDs. From there I started a few new series like Rare Rides, Buy/Drive/Burn, Abandoned History, and most recently Rare Rides Icons. Operating from a home base in Cincinnati, Ohio, a relative auto journalist dead zone. Many of my articles are prompted by something I'll see on social media that sparks my interest and causes me to research. Finding articles and information from the early days of the internet and beyond that covers the little details lost to time: trim packages, color and wheel choices, interior fabrics. Beyond those, I'm fascinated by automotive industry experiments, both failures and successes. Lately I've taken an interest in AI, and generating "what if" type images for car models long dead. Reincarnating a modern Toyota Paseo, Lincoln Mark IX, or Isuzu Trooper through a text prompt is fun. Fun to post them on Twitter too, and watch people overreact. To that end, the social media I use most is Twitter, @CoreyLewis86. I also contribute pieces for Forbes Wheels and Forbes Home.

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  • Conundrum Conundrum on Sep 27, 2021

    "Le Castellet, wherever that is". Downtown Pudunk Ohio. Where'd you think it was? This car wasn't a Maserati design. It was an independent effort by Frua on the Indy chassis. The original had the 4.7l V8, the second the updated 4.9l, along with another new chassis for the Aga Khan who also ordered a second. The original sold in Spain has spent most of its life shuttling from one auction to the next. That's this here one. Full story at: https://www.secret-classics.com/en/maserati-quattroporte-ii-frua/ As the Rare Rides guy searching through auction websites for rarities, I'd hope you have more than a throwawy dismissive remark about where Le Castellet is. Sotheby's is running the auction for this featured Maserati and many other cars at the old French Formula One Grand Prix circuit known as Paul Ricard, in guess where? Le Castellet. https://tekdeeps.com/guikas-collection-the-best-cars-in-the-world-up-for-auction

  • Lightspeed Lightspeed on Sep 28, 2021

    A greenhouse big enough for a grow-op

  • Bd2 Lexus is just a higher trim package Toyota. ^^
  • Tassos ONLY consider CIvics or Corollas, in their segment. NO DAMNED Hyundais, Kias, Nissans or esp Mitsus. Not even a Pretend-BMW Mazda. They may look cute but they SUCK.I always recommend Corollas to friends of mine who are not auto enthusiasts, even tho I never owed one, and owned a Civic Hatch 5 speed 1992 for 25 years. MANY follow my advice and are VERY happy. ALmost all are women.friends who believe they are auto enthusiasts would not listen to me anyway, and would never buy a Toyota. They are damned fools, on both counts.
  • Tassos since Oct 2016 I drive a 2007 E320 Bluetec and since April 2017 also a 2008 E320 Bluetec.Now I am in my summer palace deep in the Eurozone until end October and drive the 2008.Changing the considerable oils (10 quarts synthetic) twice cost me 80 and 70 euros. Same changes in the US on the 2007 cost me $219 at the dealers and $120 at Firestone.Changing the air filter cost 30 Euros, with labor, and there are two such filters (engine and cabin), and changing the fuel filter only 50 euros, while in the US they asked for... $400. You can safely bet I declined and told them what to do with their gold-plated filter. And when I changed it in Europe, I looked at the old one and it was clean as a whistle.A set of Continentals tires, installed etc, 300 EurosI can't remember anything else for the 2008. For the 2007, a brand new set of manual rec'd tires at Discount Tire with free rotations for life used up the $500 allowance the dealer gave me when I bought it (tires only had 5000 miles left on them then)So, as you can see, I spent less than even if I owned a Lexus instead, and probably less than all these poor devils here that brag about their alleged low cost Datsun-Mitsus and Hyundai-Kias.And that's THETRUTHABOUTCARS. My Cars,
  • NJRide These are the Q1 Luxury division salesAudi 44,226Acura 30,373BMW 84,475Genesis 14,777Mercedes 66,000Lexus 78,471Infiniti 13,904Volvo 30,000*Tesla (maybe not luxury but relevant): 125,000?Lincoln 24,894Cadillac 35,451So Cadillac is now stuck as a second-tier player with names like Volvo. Even German 3rd wheel Audi is outselling them. Where to gain sales?Surprisingly a decline of Tesla could boost Cadillac EVs. Tesla sort of is now in the old Buick-Mercury upper middle of the market. If lets say the market stays the same, but another 15-20% leave Tesla I could see some going for a Caddy EV or hybrid, but is the division ready to meet them?In terms of the mainstream luxury brands, Lexus is probably a better benchmark than BMW. Lexus is basically doing a modern interpretation of what Cadillac/upscale Olds/Buick used to completely dominate. But Lexus' only downfall is the lack of emotion, something Cadillac at least used to be good at. The Escalade still has far more styling and brand ID than most of Lexus. So match Lexus' quality but out-do them on comfort and styling. Yes a lot of Lexus buyers may be Toyota or import loyal but there are a lot who are former GM buyers who would "come home" for a better product.In fact, that by and large is the Big 3's problem. In the 80s and 90s they would try to win back "import intenders" and this at least slowed the market share erosion. I feel like around 2000 they gave this up and resorted to a ton of gimmicks before the bankruptcies. So they have dropped from 66% to 37% of the market in a quarter century. Sure they have scaled down their presence and for the last 14 years preserved profit. But in the largest, most prosperous market in the world they are not leading. I mean who would think the Koreans could take almost 10% of the market? But they did because they built and structured products people wanted. (I also think the excess reliance on overseas assembly by the Big 3 hurts them vs more import brands building in US). But the domestics should really be at 60% of their home market and the fact that they are not speaks volumes. Cadillac should not be losing 2-1 to Lexus and BMW.
  • Tassos Not my favorite Eldorados. Too much cowbell (fins), the gauges look poor for such an expensive car, the interior has too many shiny bits but does not scream "flagship luxury", and the white on red leather or whatever is rather loud for this car, while it might work in a Corvette. But do not despair, a couple more years and the exterior designs (at least) will sober up, the cowbells will be more discreet and the long, low and wide 60s designs are not far away. If only the interiors would be fit for the price point, and especially a few acres of real wood that also looked real.
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