Crown Royal: Dodge Rolls Out Charger King Daytona- With 807 Horsepower

Matthew Guy
by Matthew Guy

In the long parade that is the series of Dodge ‘Last Call’ special edition cars celebrating, we find the 2023 Charger King Daytona as the second-to-last entrant in their big send-off party. For the occasion, gearheads at Dodge have cranked the wick on a Hellcat Redeye engine to an eye-popping 807 horsepower.


Yes, you read that correctly. One can now sign their name to a blazing orange (called Go Mango, to be precise) four-door sedan with in excess of 800 horsepower under its bulging hood. We’ll be telling our grandchildren about these days in the year 2060. And, yes – this sum is 10 ponies more than the now frankly underpowered and completely useless Charger SRT Hellcat Redeye which makes a trifling 797 horses.


Why’s it called the King? If your mind immediately went to Richard Petty’s association with Dodge back in the day (and then idly wondered why this thing isn’t painted B5 Blue), then you’re not alone; this author thought the same. In reality, the 2023 Dodge Charger King Daytona traces its lineage to a famous monarch of the ‘60s and ‘70s West Coast drag-racing scene. A dude by the name of “Big Willie” Robinson nicknamed his 1969 Dodge Charger “King Daytona” and used it not only in claiming victory at the drag strip but also in keeping racers on the track and off the streets. Good enough, then.

In addition to the power bump, this car gets the usual smattering of styling addenda, including satin black exterior graphics and 20-inch wheels hiding six-piston Brembo-branded brake calipers. You’ll have noticed the Mopar hood pin kit by now, plus the so-called ‘satin chrome’ badging and black spoiler. Inside are trappings that have become part and parcel of these special editions such as accent stitching to match the exterior, a suede headliner, and a banging sound system.


Only 300 of the 2023 Dodge Charger King Daytona “Last Call” models will be produced, all based on the Charger SRT Hellcat Redeye Widebody in vivid Go Mango exterior color. Like all the other ‘Last Call’ cars, their allocation will be spelled out on DodgeGarage.com for all to see when vehicle ordering opens later this autumn.

Matthew Guy
Matthew Guy

Matthew buys, sells, fixes, & races cars. As a human index of auto & auction knowledge, he is fond of making money and offering loud opinions.

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  • Lou_BC Lou_BC on Sep 17, 2022

    The amazing part of that 807 HP is that you have a drivable car. In the days of old anything similar would be useless on the street.

  • SnarkyRichard SnarkyRichard on Sep 17, 2022

    If and when I win the lottery I will ignore this car and get something with the Lexus brand on it . Preferably without a huge fish mouth gaping grill .

    • John Williams John Williams on Sep 18, 2022

      Don't kid yourself. You're getting a fleet of Ferraris, a literal mountain of coke and a retinue of the finest ladies of the night one can muster.


  • NJRide Mitsu is grabbing some market share in lower income areas (I have been doing analysis for my dealer in North Central NJ). They probably need the budget and subprime angle for any relevance
  • Bookish QOTD: Should There Be More Sedans?No. There should be more coupes and convertibles.First they came for the convertibles, and I said nothing because I didn't have a convertible.Then they came for the coupes, and I said nothing because I didn't have a coupe.Finally they came for my sedan, and no one spoke for me.
  • Henry The manufacturers should build what the market demands. Sedans are dying off because crossovers offer sedan ride sedan handling sedan mpg and MUCH more utility. When you look at a "crossover" its like the shell of a car from the 30s and 40s with an upright stance, great visability, lots of headroom and easy entry/exit while modern sedans follow the low wide slung back form factor of the late 50s to now sedans. I personally went from a grand marquis (awesome utility awrsome passenger room) to a honda accord (awsome passenger room crappy utility compared to a grand marquis) and when i think i could have grand marquis passenger room, grand marquis utlity, and accord mpg you know what I want? A honda crv. Thats why crossovers are winning. Theyre a better grand marquis.
  • MKizzy Even if the bulk of Malibu sales were to fleets, they were still a valuable source of modern affordable used vehicles for their second and third owners. With the most affordable GM and Ford vehicles powered by 3cyl turbos, used examples are more likely to be problematic. With the Escape also being dead if reports are true, the question is what comparable GM or Ford vehicles will fleet customers gravitate to post-Malibu? Will rental car agencies have to rethink their vehicle size categories as they're stuck purchasing lookalike compact CUVs.
  • AZFelix Sedans will continue to be replaced by CUVs and SUVs. The now omnipresent and bloated two-box shape will be considered 'normal' for passenger vehicles for current and future generations. The utility of the extra cargo volume of a CUV when compared to a three-box design may at times be questionable but they have some advantage. The embracing of the ease of entry and egress in CUV/SUVs by the elderly will likely morph into a disdain for the design by more youthful generations of buyers. What teenager wants to be caught driving a 'grandma' car? I suspect that this impression will lead to resurgence of trim and (comparatively) low slung sports wagons and hatchbacks in the near future. I look forward to their return.
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