By on March 26, 2012

The 2012 Yaris! It’s a car! That might sound like the strangest marketing claim for a new car ever, but if you dig deeper it is Toyota’s attempt at saying “OK, we get it.” Why? Because Toyota, like most manufacturers, has had trouble staying on message with basic transportation. Need proof? Look no further than the Corolla. The Corolla was a small, cheap and cheerful vehicle that has since grown into a 15-foot long sedan that weighs almost 3,000lbs and can reach $20,000 with options. No matter how nice a Corolla might be, cheap to buy it isn’t.

(Read More…)

Recent Comments

  • slavuta: NAPALM
  • 285exp: Mike, An EV broke for the first time into the top 20 car models sold in 2021, at #17, the Tesla Model Y. That...
  • MoDo: Things are junk. We would get them as trade-ins with 65,000km and they’d feel like they had 250,000 on...
  • MRF 95 T-Bird: Back in 2018 I was on vacation in Denver and needed a rental. I got from Hertz the Challenger Hemi...
  • mikedt: What’s the saying…something like…Europeans think 100 miles is a long distance and Americans...

New Car Research

Get a Free Dealer Quote

Who We Are

  • Adam Tonge
  • Bozi Tatarevic
  • Corey Lewis
  • Jo Borras
  • Mark Baruth
  • Ronnie Schreiber