By on August 3, 2017

dodge performance

Fiat Chrysler Automobiles has filed an application with the United States Patent and Trademark Office to trademark the term “Angel.” Submitted on July 17th, the name would be applicable to FCA-branded vehicles, specifically passenger automobiles, their structural parts, badges, and trim.

Is this to be a special edition Dodge SRT Demon emblazoned with blinding white bodywork or a electric economy car named to poke fun at the beastly coupe? Either way, FCA could certainly use something angelic in its lineup, because the heavenly Pacifica can’t be left to do all the heavy lifting.  (Read More…)

By on January 22, 2017

Aston Martin Logo Emblem

Aston Martin filed a trademark for a thatched-diamond logo over the summer, designated primarily for small merchandise and marketing endeavors. It looks like two opposing Volkswagen emblems laid atop each other and is about as iconic as any random series of intersecting lines could be. Fortunately, it seemed like it would only appear on less-relevant Aston-related trinkets — with items like shaving kits, polo shirts, and attache cases being a worst case scenario.

Then, earlier this week, Aston Martin made a secondary filing that included those items, mobile devices, automotive chassis and vehicle designs. Meaning that the we will assuredly be seeing this new design on merchandise affiliated with Aston Martin and possibly even its cars. (Read More…)

By on June 2, 2015

gmc-granite-concept-01

While General Motors dealt with trademarking issues over the Chevrolet Bolt, the automaker filed a new application last month for the GMC Granite nameplate.

(Read More…)

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